Responsibilities

• shape and communicate customer value propositions and product lifecycle strategy for Oxford University Press’ global English Language Teaching portfolio.
• support the development of messaging, positioning, and go‑to‑market strategies that contribute to growth in sales, customer acquisition, and long-term engagement.
• create effective launch materials and marketing tools that inform product and service development, guide global and regional marketing activity and contribute to the wider marketing strategy.
• introduce new digital products and features, using customer and market insights to help guide development and build clear, differentiated value propositions.
• collaborate closely with central and regional Marketing, Sales Enablement and Product teams, to develop accessible messaging, marketing resources and sales tools that clearly communicate the benefits of OUP’s ELT offerings.
• contribute to the creation of campaigns, onboarding materials, and retention activities that encourage product adoption and support a positive customer experience.
• bring strong analytical skills and an interest in understanding customer needs and competitor activity.
• help streamline processes, support good practice in proposition development, coordinate research to enhance product understanding, and manage budgets responsibly to ensure value for money.
• contribute meaningfully to global marketing strategy, develop clear product narratives, and support the evolution of OUP’s digital ELT portfolio.

Requirements

• Customer-focused, solution-focused, team player.
• Able to think creatively and demonstrate effective problem-solving skills.
• Able to synthesise data and information and use it to inform customer value propositions and marketing plans.
• Excellent copywriting skills.
• Strong communication and stakeholder management skills.
• Comfortable with change and open to learning.
• Ability to multi-task and comfortable managing / working across different project teams in a busy environment.
• Familiar with marketing fundamentals (use of data, KPIs, customer & product lifecycle, customer journey, customer personas etc.).
• Lifelong learner, keen to evolve thinking and ways of working.

Preferred

• ELT background and / or language learning is desirable.
• Previous use of ClickUp and Highspot is desirable.

Benefits

• 25 days’ holiday that rises with service, plus bank holidays and Christmas closure (3-days) and a 35-hour working week. We are open to discussing flexibility in respect to working patterns, dependent on role.
• We help make your money go further by contributing to your pension up to 12%, offering loans and savings schemes through our partnership with Salary Finance, in addition to travel to work schemes and access to a wide range of local discounts.
• This role comes with the added benefit of a discretionary annual payment.