Senior Marketing Manager - Fixed Term at Bupa Global | Brighton, Brighton and Hove, UK | £78K/yr – £81K/yr

Senior Marketing Manager - Fixed Term

Brighton, Brighton and Hove, UK (Hybrid)

£78K/yr – £81K/yrSenior LevelTemporary

Posted 2 months ago

Job Summary

Own and orchestrate a cross-channel brand and marketing agenda for IPMI, aligning global and regional positioning with local nuances and ROI-driven initiatives.

Brand strategy, governance, and integrated campaigns across Paid/Owned/Earned channels to raise awareness and ROI.
Campaigns content, events, partnerships, and sponsorships aligned to long-term business objectives with data-led optimization.
Team leadership and cross-functional collaboration with Global Marketing, Digital, Sales, Compliance, Commercial, and Product.

Job Description

Own and orchestrate a cross-channel brand and marketing agenda for IPMI, aligning global and regional positioning with local nuances and ROI-driven initiatives.

Brand strategy, governance, and integrated campaigns across Paid/Owned/Earned channels to raise awareness and ROI.
Campaigns content, events, partnerships, and sponsorships aligned to long-term business objectives with data-led optimization.
Team leadership and cross-functional collaboration with Global Marketing, Digital, Sales, Compliance, Commercial, and Product.

Bupa Global

Welcome to Bupa Global. As a leading international private healthcare company for individuals and businesses, we offer an extensive and inclusive range of benefits across our premium health plans, to support you at every stage of life. Our plans provide access to healthcare which focuses on a holistic approach to staying well, as well as being there when you need us most. Plus, our health plans travel with you, providing the same level of cover whether you’re at home or abroad.Our customers are at the heart of what we do. With no shareholders, we reinvest profit back into our business so we can continuously improve the healthcare services and innovative digital health solutions we offer to our customers. Visit bupaglobal.com to learn more.

Founded in 1971

Brighton, England, GBR

2K employees (48 in marketing)

www.bupaglobal.com