Responsibilities

• Planning, creating and delivering organic social content across Instagram, Facebook and LinkedIn.
• Developing proactive content ideas across property, people, expertise, lifestyle and our wider brands.
• Planning, managing and optimising paid social campaigns across Meta, including audiences, creative, copy, budgets and performance.
• Designing high-quality digital and print creative, from social content and campaign assets to direct mail, signage and presentations.
• Helping to develop and deliver integrated marketing campaigns across social, digital, email, web and print.
• Writing engaging copy for social, campaigns, websites, blogs, email and other marketing communications.
• Creating and optimising website and blog content for SEO, with an interest in GEO, AI search and how digital discovery is evolving.
• Planning and building targeted email, CRM and direct marketing activity, including Spectre and WhatsApp campaigns.
• Working with our Content Creators to make the most of photography and video across social, campaigns, websites and other channels.
• Monitoring performance and using insights to improve future content and campaigns.

Requirements

• You’ll already have solid hands-on marketing experience and be ready to take greater ownership of your work.
• Strong creative and design skills with a great eye for brand, layout and detail.
• Experience creating and delivering social media content.
• Hands-on experience managing Meta paid social campaigns.
• Excellent copywriting and written communication skills.
• Experience taking campaigns or marketing projects from idea through to delivery.
• Confidence using Canva, Adobe Creative Suite or equivalent design software.
• Experience with email marketing and/or CRM platforms.
• A good understanding of digital marketing and SEO.
• Strong organisation and the ability to independently manage multiple projects and deadlines.