Responsibilities

• Own how our clients appear when fans, media and commercial audiences seek information about the sports, teams, drivers, players and events our clients sponsor. This role will own discoverability of “partnership assets in sport context”, not general brand or product search.
• Build and maintain processes and systems that determine how AI assistants and answer engines surface partnership information, and where clients are absent, misattributed or misrepresented.
• Audit and improve the structured, verifiable information about client partnerships that these systems draw on — rightsholder properties, partner listings, press assets and credible third-party sources.
• Establish a repeatable audit method and baseline for client accounts, and report movement against it at an agreed cadence.
• Advise creative and content teams on how assets and copy should be structured so they are legible to both people and machines.
• This is a growing discipline. The role is expected to build the methodology, not inherit it, and to be candid about what can and cannot yet be evidenced.
• Own the systems, access and operating rhythm through which client content reaches audiences.
• Set the distribution strategy for clients’ content calendars: where content publishes, in what format, in what sequence, and the strategic objectives it supports.
• Analyse in-flight performance and advise on optimisation of live activity, with clear recommendations that change what gets published next.
• Expand and maintain the reporting infrastructure the department and our clients rely on, working to the measurement framework set by Strategy.

Requirements

• Substantial experience running organic and paid distribution across major social and search platforms, with genuine hands-on platform depth rather than oversight-only exposure.
• Demonstrable ownership of a paid budget, including in-flight decision-making and post-campaign accountability.
• Strong analytical capability: comfortable in platform analytics and reporting tools, able to build a dashboard as well as read one, and able to distinguish a real signal from a flattering number.
• Confident working within rights and compliance constraints, and able to explain them clearly to clients and colleagues.
• Credible in front of clients, and able to hold a position under pressure from client-side and agency stakeholders.
• Comfortable operating in territory that is not yet defined, and honest about the limits of what can currently be proven.

Preferred

• Sport, entertainment or sponsorship marketing background, particularly motorsport.
• Practical experience with SEO and structured data, and an active interest in how AI assistants surface brand and partnership information.
• Experience briefing or working alongside global media agencies.
• Some technical fluency — APIs, data pipelines or scripting without external dependency.

Benefits

• Hybrid working
• Flexible hours with core working hours between 10am – 4pm
• Discretionary bonus scheme
• Gym & Retail Discounts
• Enhanced Employer Pension contribution
• Mental Wellbeing Day & Volunteer Day in addition to annual leave
• Sabbatical Leave in conjunction with long-service
• Employee Assistance Programme
• Private Healthcare (after probation)
• £500 per annum individual training budget (after probation)