Responsibilities

• Develop and deliver customer activation and promotional plans aligned to sales and performance goals.
• Monitor campaign performance and engagement metrics, recommending improvements and optimisations where needed.
• Partner with sales teams to create and localise presentations, sales materials, and customer-facing content.
• Coordinate the planning, delivery, and tracking of customer assets and promotional materials.
• Support customer engagement initiatives including newsletters, events, incentive programmes, and tailored communications.
• Prepare campaign analysis and ROI reporting to support business decisions and continuous improvement.
• Manage activation budgets and collaborate with internal and external stakeholders to ensure effective delivery of activities.

Requirements

• Experience in B2B marketing, customer engagement, brand activation, events, or a related field.
• Strong project coordination skills with the ability to manage multiple activities and deadlines.
• Confidence using CRM platforms, marketing tools, and data reporting systems such as Salesforce or Tableau.
• Strong communication skills with the ability to adapt messaging for different audiences and markets.
• A collaborative approach and the ability to build positive relationships across teams and with external partners.
• Analytical thinking with a focus on performance, customer insights, and continuous improvement.
• Bachelor’s degree in marketing, Business Administration, or a related discipline, or equivalent experience.