Senior Content Marketing Lead

London, UK (Hybrid)

£70K/yr – £80K/yrSenior Level5+ years expFull time

Posted 4 hrs ago

Job Summary

Own the end-to-end content strategy for a scaling marketing team, shaping messaging across customer segments and driving pipeline and revenue through multi-channel campaigns.

  • Lead 12-month editorial planning across the lifecycle
  • Build and mentor a content team plus freelancers
  • Align content with commercial outcomes and brand strategy

Job Description

Responsibilities

  • Operationalise content production across the marketing team, so quality and pace hold up as we grow 📈
  • Build and run a 12-month editorial calendar covering every stage of the customer lifecycle
  • Lead campaign and content creation across mediums, including video, thought leadership, research, case studies and PR
  • Set the brief, rather than write to one, and own content strategy and messaging for each customer segment 💼
  • Manage and coach a small content team, plus external freelancers
  • Support our wider brand marketing and content strategy
  • Tie content back to commercial outcomes: pipeline, revenue and share of voice 🎙️

Requirements

  • 5+ years' content marketing experience, ideally in a high-growth B2B SaaS business (fintech also considered)
  • A track record of leading content strategy, not just executing to a brief
  • Experience building frameworks and systems in a scaling company
  • Strong creative instincts, with a portfolio that shows it
  • Commercial fluency: you can show how your content drove pipeline, revenue or share of voice, not just opens, clicks and impressions
  • Hands-on experience across content and social, brand and messaging, and campaign management
  • Creative problem-solver, organised, commercially minded and collaborative

Preferred

  • Experience in PR, video or long-form thought leadership
  • Experience managing people or freelancers
  • Familiarity with the HR or talent acquisition space

Benefits

  • 24 days holiday + Bank Holidays + your birthday off
  • £1200 annual benefits allowance ( ThanksBen , from month 2)
  • Early finish Fridays (16:00)
  • Yearly company retreat abroad
  • 30 days to Work from anywhere
  • Enhanced Maternity, Paternity, and Adoption Leave (13 weeks full pay, 17 weeks half pay, then SMP for maternity, 1 month full pay for paternity/adoption)
  • Statutory pension with NEST (3% employer, 5% employee)
  • Zinc shares, issued through the EMI Scheme
  • Unlimited access to Spill Therapy
  • Company socials, quarterly team socials Free Monday lunches
Zinc logo

Zinc

3.7 Glassdoor

Zinc exists to accelerate Science-for-Impact innovation, partnering with people and organisations to build a better future for people and planet. Through our venture building, talent initiatives and innovation partnerships, we work across the entire Science-for-Impact ecosystem to create the conditions, capabilities, and coalitions needed for transformative change.Pre-seed investment: We back exceptional entrepreneurial talent from the conception of a new Science-for-Impact venture through to seed, providing the funding, venture-building expertise, team building, and coaching required to set teams up for impact on people and planet at scale.Learn more on our website here: https://www.zinc.vc/To apply for funding, please tell us a bit about yourself and what you're building via this short form: https://airtable.com/appTvgH4eAXwSD2Vs/pagxU4iWkcj9vJrWj/form

Founded in 2017
Vännäs kommun, Västerbotten County, SWE
351 employees (10 in marketing)
64% recommend to a friend
74% CEO approval

Salaries

Posted range

£70K/yr – £80K/yr

Taken straight from the job posting.

See all Zinc salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$4.1M
Last Raise
$4.1M
Seed, 8 years ago

Funding History

  • May 2018
    Seed • $4.1M

Traffic Signals

Monthly Visitors
14.4K
Traffic Source Mix
Search
42.6%
Direct
41.4%
Referral
9.2%
Social
5.1%
Paid
1.2%

Headcount Trend

Current headcount: ~351

Recent News

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Senior Content Marketing Lead

Zinc · London, UK · Hybrid