Public Relations Account Manager, Fashion Communications

London, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the client-relationship engine and lead strategic, integrated PR campaigns for luxury fashion and lifestyle brands, shaping programs with strong partner networks and data-driven insights.

  • Own client relationships and lead communications with confidence, aligning activities to objectives and KPIs.
  • Deliver high-quality campaigns across press, partnerships and brand initiatives with measurable outcomes.
  • Mentor junior teammates to ensure quality, efficient workflows and best-practice delivery while maintaining a strong sense of client impact.

Job Description

  • Manage day-to-day client relationships, acting as a trusted point of contact and leading client communications with confidence, professionalism and strong commercial awareness.
  • Deliver high-quality campaign execution across press, partnerships and brand initiatives, ensuring activity is strategically aligned with client objectives and KPIs.
  • Provide line management and mentorship to Account Assistants and Coordinators, supporting their development while ensuring efficient workflow management, strong quality control and best-practice delivery across processes including sample trafficking and reporting.
  • Collaborate with Directors and senior team members to monitor campaign performance, identify opportunities for optimisation and proactively recommend creative and strategic solutions.
  • Take ownership of defined elements of client strategy, contributing industry insight, cultural awareness and innovative thinking to support wider communications planning.
  • Build and maintain strong relationships with key media, industry and cultural contacts to secure meaningful and high-impact brand coverage.
  • Work collaboratively across global Karla Otto offices and service divisions to deliver integrated client programmes and identify opportunities to expand cross-office and cross-discipline engagement.
  • Support new business development and pitch activity, demonstrating strong market knowledge and confidently representing the Karla Otto brand and service offering.
  • Identify and support opportunities to grow client accounts through integrated service offerings and expanded scopes of work.
  • Champion digital and integrated communications opportunities across client programmes, working closely with specialist teams to deliver innovative and insight-led campaigns.
KARLA OTTO logo

KARLA OTTO

WHO WE AREFounded in 1982, Karla Otto is a full-service brand-building agency, operating from fifteen cities across the globe, Milan, Paris, London, Munich, Dubai, Riyadh, Jeddah, New York, Los Angeles, Hong Kong, Beijing, Shanghai, Singapore, Tokyo and Seoul. WHAT WE DOKarla Otto’s service is unparalleled. Built on the founder’s pioneering spirit, discerning eye and intuition, our global team is dedicated to delivering work that expertly combines detail and local precision with large-scale impact.Blending the best of fashion, beauty, design, lifestyle, and arts & culture, we offer a panoramic view of opportunities and the ability to execute complex ideas.Our loyal network and unrivalled approach to culture and community enables us to take brands to brave new territories.CAREERSAt Karla Otto we are always interested in hearing from our industry's experts in Strategy, Creative, Talent, Experiences and Communication. If you are a driven to deliver excellence, agile and conscientious, as well as want to work with remarkable clients, please review our openings. THE INDEPENDENTSThe Independents is a global group of industry leaders across luxury and lifestyle, comprising Atelier Athem, Atelier LUM, Bureau Béatrice, Bureau Betak, Bureau Future, CTZAR, INCA, K2, Karla Otto, Kennedy, Kitten Production, Lefty, PRODJECT, Sunshine and The Qode. The collective is powerfully positioned to offer streamlined strategy, creative, talent, influencer marketing, experiences and communications services for leading brands across key territories. To find out more, please visit:http://www.the-independents.com/

Founded in 1982
London, England, GBR
485 employees (162 in marketing)

Traffic Signals

Monthly Visitors
9.7K
Traffic Source Mix
Search
45.3%
Direct
36.5%
Referral
7.6%
Social
8.9%
Paid
1.4%

Headcount Trend

Current headcount: ~485

Marketing Team

Marketing Team Size
143 (29% of company)