Product Marketing Manager

London, UK

Salary Not AvailableMid Level

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and coordinate Mirakl’s enterprise GTM for the core platform by aligning Product, Sales, CS, and Marketing, turning complex capabilities into clear value while infusing customer and market insight to stay ahead in ecommerce and AI-driven markets.

  • GTM ownership: plan and execute coordinated launches with differentiated messaging that communicates enterprise value.
  • Market voice: translate customer and competitive insights into strategy and messaging that guides product and GTM decisions.
  • Global enablement: equip regional sales teams with assets, playbooks, and narratives to win enterprise deals at scale.

Job Description

Responsibilities

  • Lead go-to-market strategy and own the narrative: Drive end-to-end GTM planning and execution across Mirakl's core platform — partnering with Product, Sales, Customer Success, and Marketing to deliver coordinated, high-impact launches, while crafting differentiated messaging that turns complex platform capabilities into clear enterprise value propositions.
  • Be the voice of the market: Bring customer, competitive, and market insights into product and GTM strategy, keeping Mirakl ahead in a fast-evolving eCommerce and AI-driven landscape.
  • Empower global sales teams: Deliver best-in-class enablement, tools, and narratives that help teams win in competitive enterprise deals across regions.
  • Move at product speed: Partner with high-velocity product teams to ensure every release lands with clear messaging and full GTM readiness.
  • Drive cross-functional alignment: Act as a strategic partner across Product, Sales, Marketing, and Leadership — aligning priorities, messaging, and execution on a global scale.

Requirements

  • Significant experience in Product Marketing within enterprise SaaS, eCommerce, or marketplace platforms
  • Proven track record of owning end-to-end go-to-market strategy in a fast-paced, global organisation
  • Experience working cross-functionally with Product, Sales, and Marketing teams at scale
  • Demonstrated ability to operate in high-growth, agile environments with rapid product release cycles
  • Bachelor's degree required; MBA or Master's degree preferred
  • Strong storytelling and positioning capabilities
  • Team player with proven stakeholder management across senior and cross-functional teams
  • Ability to translate technical concepts into compelling customer value
  • Commercial mindset with a deep understanding of enterprise sales cycles
  • AI fluency: able to leverage AI tools and embed AI-driven thinking into marketing workflows and GTM strategy
  • English: C2 level required (spoken and written)
  • French: a plus, not required

Preferred

  • French: a plus, not required
  • MBA or Master's degree preferred
  • AI fluency: able to leverage AI tools and embed AI-driven thinking into marketing workflows and GTM strategy
  • Experience working cross-functionally with Product, Sales, and Marketing teams at scale
Mirakl logo

Mirakl

Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business. Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to digitize and expand product assortment through marketplace and dropship, improve efficiency in supplier catalog management and payments, personalize shopping experiences, and boost profits through retail media.Mirakl is trusted by 450+ industry-leading businesses worldwide including Macy’s, Decathlon, Kroger, Airbus, Toyota Material Handling and Sonepar.

Founded in 2012
Paris, Île-de-France, FRA
859 employees (71 in marketing)