PPC Strategist

Guildford, Surrey, UK (Remote)

£30K/yr – £50K/yrMid LevelFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own B2B paid media execution and client partnership, turning audience insights into precise PPC plans and measurable outcomes.

  • Audience research to media planning for B2B clients.
  • PPC management and optimisation with KPI alignment.
  • Monthly reporting that delivers actionable insights and client updates.

Job Description

Responsibilities
  • Conduct thorough audience research and provide tailored media plan recommendations for B2B clients.
  • Manage and optimise PPC campaigns, ensuring alignment with client objectives and KPIs.
  • Deliver actionable insights and strategic recommendations through monthly reporting.
  • Stay ahead of industry trends, especially in paid search and LinkedIn Ads.
  • Collaborate with SEO and paid media experts to enhance our overall approach and performance.
  • Create, manage, and optimise B2B-focused paid search and social campaigns.
  • Monitor campaign performance and budgets daily, identifying opportunities for improvement.
  • Communicate campaign updates and address client requests using our ticketing system.
  • Deliver weekly internal performance reports and participate in regular client check-ins.
  • Prepare detailed monthly reports and contribute to client meetings with performance insights.
Requirements
  • Strong experience running B2B campaigns, with expertise in Google Ads and LinkedIn Ads.
  • Proven client-facing skills, with the ability to communicate effectively and manage relationships.
  • Deep knowledge of PPC campaign planning, implementation, and optimisation best practices.
  • Ability to analyse and report on campaign performance, delivering actionable recommendations.
  • Familiarity with conversion tracking and analytics platforms (e.g., Google Analytics).
  • Passionate, proactive, and eager to stay ahead in a fast-paced digital environment.
Benefits
  • 31 days holiday a year, plus birthday off
  • Social events - our Christmas parties are legendary!
  • Career progression opportunities.
  • Training budget and dedicated learning & development days.
  • Fully remote, flexible 35 hours/week
Geeky Tech logo

Geeky Tech

Geeky Tech’s mission is to help B2B tech marketers see through SEO agency bull$&!% and grab AI-driven search by the horns. We empower people to make better decisions about their marketing budgets by breaking SEO, GEO, and PPC down into delicious, bite-sized chunks that are oh-so easy to digest. With over 700 tests (and counting) under our belt, we’ve done all the grunt work and given our clients all the glory. Naturally, everything we do is in-house and led by the same geeks you see in our company photos (we're more than just pretty faces).Our B2B technology marketing agency is a no-fluff fly zone and our snake oil-weary readers and clients seem to appreciate the transparency. They don’t just want to understand what GEO and SEO are and how they work, they want to know them well enough to either do them on their own or understand when an agency is feeding them a fresh batch of baloney. As for our day jobs, we specialise in SEO for technology companies because we want to help world-changing tech get noticed. We’ve helped tech companies make a real difference to their bottom line and not just their traffic. We teach the fundamentals of SEO on our mostly-monthly podcast, SEO Unfiltered, as well as on our Geek Speak blog. Follow us for regular doses of SEO insights, as well as discussions on important industry topics, like AI, Analytics, and algorithm updates.

Founded in 2010
Guildford, England, GBR
28 employees (14 in marketing)