PPC Executive

Fleet, Wokingham, UK (On-site)

£26K/yr – £32K/yrMid Level1+ years expContract

Posted 2 months ago

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Job Summary

Own the paid media execution for client campaigns, turning data-driven optimization, budget pacing, and competitive analysis into consistently higher ROI across Search and Shopping.

  • Campaign Execution: day-to-day management of client paid media and tracking/optimisation of bids, budgets, and key metrics.
  • Planning & Testing: collaborate on strategy with the Senior Paid Media Manager and run data-led tests to improve performance and scale.
  • Reporting & ROI: ensure timely monthly reports and ongoing ROI improvements through measurement, optimisation, and competitive insights.

Job Description

  • Carry out day to day tasks across client paid media campaigns
  • Control client budgets and ensuring campaigns are pacing and delivering on KPIs
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impressions share, quality score and other account key metrics
  • Work with the Senior Paid Media Manager on the planning and strategy for all maneged paid media campaigns
  • Keyword, feed and placement optimisation, utilising data led decision making as well as appropriate testing techniques (e.g. A/B or multivariate testing)
  • Monitoring tracking activity for all accounts
  • Monitor competitor activities and take actions based on detailed analysis of the market share
  • Ensure our online marketing efforts have the highest possible return on investment (ROI)
  • Ensure clients always receive ad-hoc monthly reports on time
  • Minimum 1+ years’ hands on experience running paid media campaigns, ideally agency side
  • Highly analytical and KPI driven, structured thinker with strong attention to detail and proven ability to build scaleable campaigns
  • Solid knowledge of the Google Ads, in particular Search and Shopping campaigns
  • Solid knowledge of Google Analytics
  • Ability to optimise an account in line with a target CPA or ROAS
  • Proficiency in MS Excel, PowerPoint and Word
  • Experienced in keyword research, bid management, competitor analysis, data-led ad testing, including A/B and multivariate testing
  • Vitality health and well-being support
  • Flexible working hours
  • Added long-term service benefits
  • A collaborative, creative and inspiring working environment
  • Birthdays off
  • Regular company events and socials
MRS Digital logo

MRS Digital

The Agency That Grows Ambitious BusinessesSince 1999, we’ve worked in partnership with hundreds of brands, big and small, to help them achieve success through digital marketing. Over that time, we've assembled a team of in-house experts in PPC, SEO, Social Media, Marketing Analytics, Website Design and Development. As an agency that puts data first and makes every marketing decision based on this, we spend smarter and deliver you better results every time. Our clients include, Co-op, BBC, Liverpool Victoria, Phyllis Tuckwell, Just Kampers, Campbell's, V8, IRIS, Shuttercraft, Foxhills, Fujitsu and Nectar to name drop a few. 2008 saw the addition of SEO to complement the creative websites we were building.Today our focus is heavily weighted towards SEO/digital marketing - creating results driven campaigns and websites that are designed to perform. We employ people who are analytical, ideas led and have a desire to make sure each campaign works.Our ethos has always been to provide exactly what our customers want, within an agreed time frame and budget. Communication is always key throughout any project. Our dedication to you and the project is something which is part of life at MRS - not cheesy, just true! Plus, our commitment to you is long term - we really enjoy working with people we have got to know over the years.It's not just our customers who are important to us! The team at MRS are all individuals who possess a mixture of skills which work together allowing us to work on your projects from our office in Church Crookham. This coupled with experience, talent and a lot of listening to you and your needs, allows us to achieve the results you would expect.

Founded in 1999
Fleet, England, GBR
40 employees (21 in marketing)

Traffic Signals

Monthly Visitors
56.9K
Traffic Source Mix
Search
42.5%
Direct
43.3%
Referral
8.9%
Social
3.7%
Paid
1.1%

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
18 (45% of company)