Planning Director

Greater London, Kensington and Chelsea, UK (Hybrid)

£75K/yr – £90K/yrSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own strategic guidance across financial services accounts, shaping brand and communications directions, building client-ready stories, and leading strategy workshops grounded in research insights.

  • Strategy & POV: Develop brand propositions, audience journeys, and channel plans with a clear narrative for executive audiences.
  • Client Collaboration: Lead planning sessions, stimuli briefs, and cross-functional collaboration to raise creative standards and client outcomes.
  • Measurement & Impact: Define success metrics and evaluate long-term impact to steer ongoing recommendations.

Job Description

Responsibilities

  • Thought leadership and shaping strategic thinking and decision making across your accounts & the financial services portfolio.
  • Drive creative excellence through sharp insights, inspiring briefings and productive collaboration with creative teams.
  • The ability to develop brand strategies and propositions; creative briefs; client presentations; audience profiles; customer journeys; communications and channel strategies.
  • Writing decks with a good narrative.
  • Communications planning.
  • Taking a big-picture view of your clients’ challenges; considering all factors that might affect their brand and communications strategy and developing strategic recommendations to drive our clients’ businesses forward.
  • Developing and substantiating a strong point of view, presenting with confidence and credibility, being able to take internal and external audiences on a journey.
  • Preparing and facilitating client planning sessions and strategy workshops.
  • Designing, commissioning and managing research to support the development of strategy and creative work.
  • Defining measures of success for initiatives and evaluating the impact of our work over time.

Requirements

  • The right attitude; an ambition to make great work.
  • Clarity of thinking.
  • Collaborative with all departments and levels.
  • Pushing for very high standards both strategically and creatively.
  • Always bringing a point of view to the room.
  • Comfortable engaging in constructive discussions and offering fresh perspectives.
  • Building strong relationships with other departments within their agency and, of course with key clients.
  • Thorough knowledge of all aspects of the planning craft in order to be able to initiate and complete all sorts of planning projects from marketing strategy to communications development and evaluation.
  • Able to interpret all forms of evaluation.
  • Proven experience. Ideally in retail and financial services with significant experience of integrated planning in an agency environment
  • Must be fully conversant with digital channels (without necessarily being a digital specialist)
  • Must be a strong communicator (verbally and in written work) who is passionate about creative product and who can clearly present ideas to internal and external audiences.
  • Must be flexible, self-motivated, capable of managing competing priorities while maintaining quality and deliver to deadlines.
  • High levels of proactivity, quality control and personal curiosity are essential in this largely self-directed role working closely with agency leadership.

Benefits

  • 25 days’ holiday, increasing to 29 after 2 years’ service + Plus Bank Holidays
  • Company pension scheme, with enhanced Employer contributions after 1 years’ service
  • Medical Cash Plan – including employee assist programme, contributions to dental, optical, physio etc.
  • Employee Discount Scheme – an online platform for all staff offering a variety of discounts at various shopping outlets, gyms etc
  • Electric Car Purchase Scheme, via Salary Sacrifice
  • Outstanding training and progression, including access to LinkedIn Learning and The Mission Group Learning Management System
  • Employee referral scheme
  • Regular staff social events
  • Company Christmas closure
  • Long service awards
  • Cycle To Work scheme
  • Mission Share Scheme
  • Happy to talk flexible working.
The MISSION Group logo

The MISSION Group

Too much work disappears. This isn’t a big secret, but it does seem careless. Our approach is different. Everything we do is designed to get to work that makes the difference Clients are looking for, whatever their ambition.We call it Work That Counts.We collaborate because it does good, not because it looks good. (That means we listen, before we talk). We provide everything our Agencies need to give their Clients an advantage with services and innovations under one roof.We delve deep for insights that are all the stronger for not leaping off the page.We eschew safety first, because that kind of work is always the first to be ignored.We create and share innovation not as a means to impress, but for the benefit of our Clients.And we stay close to our Clients, regardless of distance and circumstance.Our approach has helped us become the kind of long term creative partner that consistently delivers real, sustainable growth, and we’re delighted to say that our Clients seem happy to have us around.That counts, big time. The MISSION Group PLC. is The Brand Performance Group.Delivering measurable, results-driven campaigns as the preferred creative partner for real business growth. We offer top-tier Agencies, strategic specialisms and global reach delivering outstanding performance for brands. We call it Work That Counts.

Founded in 2006
Filleigh, England, GBR
106 employees (14 in marketing)

Traffic Signals

Monthly Visitors
23.2K
Traffic Source Mix
Search
8.9%
Direct
85%
Referral
0.1%
Social
4.2%

Headcount Trend

Current headcount: ~106

Marketing Team

Marketing Team Size
7 (7% of company)
Median Career Experience
16 years
Median Tenure
2.4 years

Funding

Total Funding
$1.5M
Last Raise
$1.5M
Post IPO Equity, 2 years ago

Funding History

  • Jul 2024
    Post IPO Equity • $1.5M

Recent News