Performance Meetings & Events Marketing Executive - Maternity Cover

Blackburn, West Lothian, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 1 day ago

Job Summary

Own and drive Meetings Events marketing for the Daniel Thwaites hotel portfolio, overseeing CRM-driven email activity, website content, paid media partnerships and press trips while developing sales collateral.

  • Lead CRM and targeted email campaigns.
  • Coordinate paid media partnerships and agency activity.
  • Develop sales collateral and report on performance.

Job Description

Responsibilities

  • Support and deliver Meetings Events marketing campaigns across the Daniel Thwaites hotel portfolio.
  • Manage website content, venue information and campaign landing pages.
  • Own the Meetings Events CRM calendar and deliver targeted email marketing activity.
  • Work with agency partners to execute and optimise paid search and paid social campaigns.
  • Develop sales collateral and support wider commercial initiatives.
  • Coordinate journalist and influencer press trips, including bookings and reporting.
  • Monitor campaign performance and provide insight to support future activity.

Requirements

  • Experience in a marketing, CRM or digital marketing role (essential).
  • Hands-on experience planning and deploying email marketing campaigns (essential).
  • Experience managing website content through CMS platforms (essential).
  • Knowledge of SEO principles and best practice (essential).

Preferred

  • An understanding of paid search and paid social marketing (desirable)
  • Hospitality, leisure or events marketing experience (desirable)

Benefits

  • A fun environment where you will receive the training and support to develop and progress
  • Stream - the ability to access up to 40% of your wages as you earn them each week
  • Free parking
  • Health cash plan with access to discounted perks
  • Employee Assistance programme
  • Enhances maternity and paternity pay
  • 33 days annual leave
  • Free tea, coffee and fruit
  • Discounted accommodation, food and drink in our beautiful properties across the country
  • Pension Life assurance
Daniel Thwaites logo

Daniel Thwaites

3.6 Glassdoor

When Daniel Thwaites, a farmer’s son from the Lake District, founded a small Blackburn brewery in 1807, his appetite for adventure created something amazing. Our sixth-generation business still brews lovely beers, but we’ve become a family of hotels, spas, inns and pubs in extraordinary landscapes, cities and communities. From our Lancashire roots to the Lakes, Dales, Cotswolds and South Coast, every Thwaites destination is a one-off. You’ll know you have found one by the way it makes you feel.

Balderstone, Feniscowles, Pleasington, Mellor, Ewood, Mellor Brook, Osbaldeston, England, GBR
451 employees (15 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Event Marketing median pay in the United Kingdom

£40K/yr

Most earn £34K to £50K. Based on 35 salaries, including bonus and equity.

See all Daniel Thwaites salaries

Marketing Team

Marketing Team Size
15 (3% of company)
Median Tenure
0.2 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
13K
Traffic Source Mix
Search
31.8%
Direct
52.3%
Referral
8.5%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~451

Recent News

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Performance Meetings & Events Marketing Executive - Maternity Cover

Daniel Thwaites · Blackburn, West Lothian, UK · Unknown