Paid Media Manager

Paid Media Manager - Brand Hackers

City of Westminster, Westminster, UK (Hybrid)

£37K/yr – £53K/yrMid Level3+ years expFull time

Posted 4 months ago

Job Summary

Own multi-channel growth for challenger DTC brands by shaping performance strategy, rapid testing, and content-aligned campaigns that drive acquisition, revenue, and upsell opportunities.

Growth ownership: define and execute cross-channel performance strategies on Meta, Google, and TikTok.
Experimentation: build and manage experimental roadmaps with rigorous test execution and result analysis.
Strategic collaboration: align growth content, creative development, and client relationships to accelerate revenue and upsell.

Job Description

Responsibilities

Develop and execute performance marketing strategies to scale customer acquisition and revenue for DTC brands.
Manage and optimise performance campaigns on Meta, Google, and TikTok.
Provide strategic insights and recommendations.
Lead the paid creative strategy in concept and in implementation, rigorously testing and iterating.
Define and manage experimental roadmaps, including test execution and result analysis.
Collaborate with content creators, graphic designers and founders to align growth-focused content and commercial goals.
Take a strategic view towards client growth to identify upsell opportunities within existing brands.
Build strong, trusted relationships with brands by consistently delivering results, staying responsive, and offering strategic growth advice.
Present regular reports and insights to brands, making complex data easy to understand and demonstrating the impact of the campaigns.
Proactively recommend new growth opportunities for brands, staying one step ahead of their business needs.

Requirements

3+ years of growth experience in B2C FMCG marketing roles ideally with challenger brands
Demonstrated success in driving customer acquisition, revenue growth, and maximising ROAS for DTC brands on performance marketing channels.
Strong analytical skills for data-driven strategy and performance optimisation.
Hands-on experience managing performance marketing strategies across Meta, Google and TikTok.
Skilled communicator adept at building client relationships and simplifying complex data.
Solid understanding of DTC commercials, growth modelling, and KPI setting.
Experience in fast-paced startup environments, ideally in sectors like food, homecare, personal care, or petcare.
Working rights in the UK are required.

Benefits

An opportunity to work with some of the coolest challenger brands in the market, and help shape one of the fastest-growing agencies
This a roaming role meaning you will work remotely most of the time with the expectation that you will be in London twice a month
Competitive salary package, with holiday and benefits that include a working-from-home allowance, personal development support, enhanced parental leave, and unlimited coaching sessions.
An opportunity to grow your expertise working with some of the brightest talent in the brand growth and marketing space and driven by shared purpose and success.
🌴 25 days holiday plus bank holidays.
💪Monthly working-from-home allowance to be spent on coffee or co-working
🎂 Birthday off
💸 Enhanced paternity/maternity leave & pay
💸 Unlimited coaching with MoreHappi
🤝 Full Up World Membership
🌟Our commitment to your development.
This handbook is open here .

Up Collective

The up! Collective is on a mission to end violence and exploitation through innovative, community-driven research and advocacy. Founded by a team of passionate researchers, survivors, and activists, our unique approach combines rigorous participatory research with grassroots movement building. We specialize in addressing complex issues at the intersection of gender, race, class, and sexuality, with a focus on human trafficking, sexual abuse, and child protection.Key achievements:• Conducted groundbreaking studies on street-involved children in Southeast Asia• Developed frameworks for ethical, trauma-informed research with vulnerable populations• Successfully advocated for policy changes at local, national, and international levelsWe're always seeking collaborators who share our passion for social justice. Whether you're a researcher, activist, funder, or NGO, we'd love to connect and explore how we can work together to create a safer, more equitable world.Interested in partnering or learning more about our work? Reach out and let's start a conversation about making a difference together.#SocialJustice #HumanRights #CommunityResearch #ChildProtection #EndHumanTrafficking

Founded in 2022

1 employees

www.up-collective.org