NEW BUSINESS DEVELOPMENT MANAGER, LONDON
London, UK (Hybrid)
£60K/yrFull time
Posted 1 day ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Description
You love media. The campaigns, the clients, the commission. You just want a bigger cut, a cleaner sell, and to be able to look your clients in the eye when they ask where their money went.
That question is coming.
The gap between what your clients pay for media and what it actually costs at trading rate is the largest hidden margin in the industry. It sits in the holding group's P&L. It has never appeared on a single invoice your clients have seen. And the rebate structures that generate it decide which media owners you're able to recommend. The plan you present isn't built around performance. It's built around who pays the group.
We were built for this.
We return all of the volume based discount to the client, contractually, all of it. We charge no management fees, and only take the agency commission. We provide each and every client a live dashboard meaning every client sees every pound, in real time. Our recommendations aren't compromised by anyone's rebate. We win on the number of clients who trust us, not the margin we strip from each one.
Same media owners. Same formats. The volume based margin back where it belongs, and a commission structure that pays you what you're actually worth.
That's our model. Its honest, transparent and now we're scaling.FAST.
We are not a boutique. Not a lifestyle agency. Not a Cardiff curiosity that got lucky. We are building the largest independent media agency in the UK. The networks have had the market to themselves long enough. The model that sustains them is exposed. The window to take it is now, and we are already moving.
We are not hiring managers. We are not hiring order-takers. We are hiring the people who will run this business as it scales. Traders and Business Development Managers who become Senior Traders, then Trading Directors, then Heads of Trade. Authority, team-build responsibility and long-term incentive come with it, earned by revenue delivered, not time served.
A New Business Development Manager at R4 is a revenue owner.
You build your own pipeline. You take briefs directly from clients. You work with Planning to shape commercial solutions. You close.
No lead-passing. You originate, you structure, you close, and when revenue lands, you get paid.
You carry a full target from day one. It doesn't ramp. It doesn't move. That target is your share of where this business is going.
If a full target from day one sounds unreasonable, consider what you're actually selling. A client within a network agency is losing a fortune every year to fees they can't see and will never be shown. That isn't a hard close. It's an open goal.
03 / THE BAR
What we're
looking for.
01Proven track record in sales, trading or new business, in media, advertising or an adjacent commercial environment. You have closed real deals.
02You own the full cycle: prospecting, qualification, pitching, closing. You don't need a BDR. You don't need a warm list handed to you.
03You understand value and margin, not just price.
04You use CRM as a tool, not a chore. HubSpot is mandatory.
05You are measured on revenue delivered. That's the only thing that matters.
06You are motivated by money. Not titles, not perks, not the size of the group above you.
THIS IS NOT THE ROLE IF
If you need a warm inbound pipeline to get started, this is not the role. If you need a manager to tell you what to work on each morning, this is not the role. If a full target from day one reads as a risk rather than an opportunity, this is not the role. If you're comfortable with the way the industry currently works, this is definitely not the role.
THIS IS THE ROLE IF
If you want full autonomy over your pipeline and your clients, this is the role. If you want flexible working judged on what you land, not when you're at a desk, this is the role. If you want real seniority, real decision-making, and promotion earned on revenue rather than waited out, this is the role. If you want an award-winning culture that backs the people who back themselves, where Rebel of the Year goes to the one who ignored how it's always been done and won anyway, this is exactly the role.
04 / THE TARGET
One number.
Three ways to earn it.
Same target across all options. The difference is how you're paid, not what's expected.
£163k
Per Month
05 / THE DEAL
Choose how
you get paid.
One target. Three ways to earn against it. The difference is how you carry risk, not what's expected of you.
0A / OPTIONSelect →
Foundation Operator
Base
£60k
Commission
2%
The biggest base, the steadiest floor. Built for disciplined traders who want a strong, predictable runway underneath them and commission on top. Lower risk, clean rhythm. You value stability, and you still expect to win.
At Target / Monthly
Base + Commission£8,260
Accelerator month£11,520
Month 3 commission doubles when the full quarter target is hit.
0B / OPTIONSelect →
Momentum Builder
Base
£50k
Commission
3.5%
The commercial middle. Enough base to stay focused, enough commission to stay hungry. For traders who expect to hit target and want their earnings climbing with them. You expect to perform, and to be paid for it.
At Target / Monthly
Base + Commission£9,872
Accelerator month£15,577
Month 3 commission doubles when the full quarter target is hit.
0C / OPTIONSelect →
Revenue Hunter
Base
£40k
Commission
5%
Lowest base. Highest rate. Every deal you land pays you more than it would anywhere else on this page. Built for traders who'd rather bet on themselves than be cushioned. You don't want a net. You want the upside.
At Target / Monthly
Base + Commission£11,483
Accelerator month£19,633
Month 3 commission doubles when the full quarter target is hit.
06 / THE UPSIDE
What you get.
01Uncapped commission, paid on revenue landed. No clawbacks, no moving goalposts.
02Quarterly accelerators when you hit a full quarter.
03Direct access to Planning and Activation, so deals close fast.
04Full commercial ownership of your pipeline, your clients, your revenue.
05Live earnings visibility, so you always know exactly what you've made and why.
06Generous annual leave plus UK bank holidays.
07Your birthday off.
08Private healthcare after probation.
09Company pension with employer contribution.
10Laptop and full working setup.
07 / THE PATH
Defined
promotion path.
Ready to apply?
Tell us which commission structure you're choosing and why. That answer tells us more than your CV.
Apply Now
That question is coming.
The gap between what your clients pay for media and what it actually costs at trading rate is the largest hidden margin in the industry. It sits in the holding group's P&L. It has never appeared on a single invoice your clients have seen. And the rebate structures that generate it decide which media owners you're able to recommend. The plan you present isn't built around performance. It's built around who pays the group.
We were built for this.
We return all of the volume based discount to the client, contractually, all of it. We charge no management fees, and only take the agency commission. We provide each and every client a live dashboard meaning every client sees every pound, in real time. Our recommendations aren't compromised by anyone's rebate. We win on the number of clients who trust us, not the margin we strip from each one.
Same media owners. Same formats. The volume based margin back where it belongs, and a commission structure that pays you what you're actually worth.
That's our model. Its honest, transparent and now we're scaling.FAST.
We are not a boutique. Not a lifestyle agency. Not a Cardiff curiosity that got lucky. We are building the largest independent media agency in the UK. The networks have had the market to themselves long enough. The model that sustains them is exposed. The window to take it is now, and we are already moving.
- 08
We are not hiring managers. We are not hiring order-takers. We are hiring the people who will run this business as it scales. Traders and Business Development Managers who become Senior Traders, then Trading Directors, then Heads of Trade. Authority, team-build responsibility and long-term incentive come with it, earned by revenue delivered, not time served.
- 10
A New Business Development Manager at R4 is a revenue owner.
You build your own pipeline. You take briefs directly from clients. You work with Planning to shape commercial solutions. You close.
No lead-passing. You originate, you structure, you close, and when revenue lands, you get paid.
You carry a full target from day one. It doesn't ramp. It doesn't move. That target is your share of where this business is going.
If a full target from day one sounds unreasonable, consider what you're actually selling. A client within a network agency is losing a fortune every year to fees they can't see and will never be shown. That isn't a hard close. It's an open goal.
03 / THE BAR
What we're
looking for.
01Proven track record in sales, trading or new business, in media, advertising or an adjacent commercial environment. You have closed real deals.
02You own the full cycle: prospecting, qualification, pitching, closing. You don't need a BDR. You don't need a warm list handed to you.
03You understand value and margin, not just price.
04You use CRM as a tool, not a chore. HubSpot is mandatory.
05You are measured on revenue delivered. That's the only thing that matters.
06You are motivated by money. Not titles, not perks, not the size of the group above you.
THIS IS NOT THE ROLE IF
If you need a warm inbound pipeline to get started, this is not the role. If you need a manager to tell you what to work on each morning, this is not the role. If a full target from day one reads as a risk rather than an opportunity, this is not the role. If you're comfortable with the way the industry currently works, this is definitely not the role.
THIS IS THE ROLE IF
If you want full autonomy over your pipeline and your clients, this is the role. If you want flexible working judged on what you land, not when you're at a desk, this is the role. If you want real seniority, real decision-making, and promotion earned on revenue rather than waited out, this is the role. If you want an award-winning culture that backs the people who back themselves, where Rebel of the Year goes to the one who ignored how it's always been done and won anyway, this is exactly the role.
04 / THE TARGET
One number.
Three ways to earn it.
Same target across all options. The difference is how you're paid, not what's expected.
£163k
Per Month
05 / THE DEAL
Choose how
you get paid.
One target. Three ways to earn against it. The difference is how you carry risk, not what's expected of you.
0A / OPTIONSelect →
Foundation Operator
Base
£60k
Commission
2%
The biggest base, the steadiest floor. Built for disciplined traders who want a strong, predictable runway underneath them and commission on top. Lower risk, clean rhythm. You value stability, and you still expect to win.
At Target / Monthly
Base + Commission£8,260
Accelerator month£11,520
Month 3 commission doubles when the full quarter target is hit.
0B / OPTIONSelect →
Momentum Builder
Base
£50k
Commission
3.5%
The commercial middle. Enough base to stay focused, enough commission to stay hungry. For traders who expect to hit target and want their earnings climbing with them. You expect to perform, and to be paid for it.
At Target / Monthly
Base + Commission£9,872
Accelerator month£15,577
Month 3 commission doubles when the full quarter target is hit.
0C / OPTIONSelect →
Revenue Hunter
Base
£40k
Commission
5%
Lowest base. Highest rate. Every deal you land pays you more than it would anywhere else on this page. Built for traders who'd rather bet on themselves than be cushioned. You don't want a net. You want the upside.
At Target / Monthly
Base + Commission£11,483
Accelerator month£19,633
Month 3 commission doubles when the full quarter target is hit.
06 / THE UPSIDE
What you get.
01Uncapped commission, paid on revenue landed. No clawbacks, no moving goalposts.
02Quarterly accelerators when you hit a full quarter.
03Direct access to Planning and Activation, so deals close fast.
04Full commercial ownership of your pipeline, your clients, your revenue.
05Live earnings visibility, so you always know exactly what you've made and why.
06Generous annual leave plus UK bank holidays.
07Your birthday off.
08Private healthcare after probation.
09Company pension with employer contribution.
10Laptop and full working setup.
07 / THE PATH
Defined
promotion path.
- 1 Progression is based on revenue delivered. Not tenure. Not politics. Not noise.
Ready to apply?
Tell us which commission structure you're choosing and why. That answer tells us more than your CV.
Apply Now
R4 Advertising
R4 Advertising is a media trading, planning and activation agency built for brands that understand where value is really created in media.We trade media at scale, plan around real audience behaviour, and activate with precision. Everything we do is designed to protect performance, control cost and deliver measurable commercial outcomes.We work with brands that want clarity, accountability and ownership of their media economics. No hidden margin. No rebates. No theatre. All value created through trading is returned to the client.Our teams operate across Cardiff, London and New York City, working with ambitious brands who expect their media investment to work harder and smarter.Trade discipline. Audience intelligence. Precise activation.That’s how media should work.
