Responsibilities

• Craft High-Converting Social Ads: Edit high-volume video ads for platforms like TikTok, Instagram, META, and YouTube Short tailored specifically to our DTC jewelry brand.
• Take Creative Ownership: Work from briefs provided by Creative Strategists, but take the lead on sourcing clips, selecting audio, and pulling the best media with the notes/guidelines given.
• Edit for Performance: Optimize the first 3 seconds with compelling visual hooks, edit for high retention rates, and cut unnecessary fluff to keep ads punchy and goal-oriented.
• Add Motion & Polish: Incorporate basic-to-medium motion graphics, dynamic typography, and simple 2D animated elements to make videos pop.
• A/B Test & Experiment: Proactively bring new editing styles, trend formats, and creative angles to the table to continuously lift ad performance.
• Optimize Your Workflow: Work smarter, not harder—knowing which tool to use for maximum efficiency

Requirements

• Experience: Mid-level experience editing direct-response (DR) social media ads for e-commerce/DTC brands (Jewelry or Fashion experience is a huge plus!).
• Software Mastery: Expert proficiency in Adobe Creative Cloud (Premiere Pro, After Effects) and CapCut
• Performance Mindset: You understand the strategy behind an edit—hook rates, drop-off rates, visual pacing, and direct-response psychology.
• Motion Graphics Skills: Solid grasp of basic-to-intermediate 2D animation, dynamic text, and graphic overlays to elevate edits with things like kinetic typography, mixed-media collages, and snappy sound design.
• Self-Starter Mentality: Highly organized, proactive, and problem-solver minded. You know how to streamline your own editing pipeline.
• Attention to Detail: Deep familiarity with platform-specific guidelines, safe zones, aspect ratios, and social best practices.
• Communication: Clear, proactive communicator who thrives in a collaborative, remote team environment.
• Time Zone: Located within ±3 hours of UK local time for seamless real-time collaboration.

Preferred

• Jewelry or Fashion experience is a plus.