Responsibilities

• Take responsibility for FTL’s year-round presence on LinkedIn, Instagram, Facebook and TikTok.
• Develop a small number of clear content pillars which reflect the intellectual purpose of FTL.
• Identify the compelling stories from the programme: the ideas being debated, questions raised by experts, original contributions of delegates, expert challenges and the impact of FTL beyond the residential week.
• Write intelligent, original copy which captures the substance of these stories while making them engaging and accessible to prospective delegates and, crucially, their parents. Copy must be written by the Media Fellow rather than generated by AI.
• Draw on an extensive existing asset bank of professional photography and media captured during FTL 2026 to create high-quality social content throughout the year.
• Plan and schedule posts to maintain a consistent presence throughout the year, showing flexibility around key points in the FTL calendar.
• Find creative and effective ways to extend FTL’s reach beyond its existing audience and grow a relevant following.
• Make effective use of FTL’s network of experts, alumni, schools and partner organisations to increase the reach of strong content.
• Monitor audience growth, reach and engagement, using this information to refine the content strategy.
• Attend FTL 2027 at Cumberland Lodge from 26–31 July 2027, capturing photography, video, interviews and other material from which the following year’s content can be created.

Requirements

• Intellectual curiosity and the ability to analyse stories intellectually and academically
• Personal alignment with the aims, ethos and intellectual vision of Future Thought Leaders
• Strong working knowledge of LinkedIn, Instagram, Facebook and TikTok, including the different audiences and conventions of each platform
• Ability to drive engagement and followers organically through original, authentic, and informative content creation
• Photography, filming and video-editing skills, including creating short-form video for Instagram or TikTok
• Applicants must have the right to work in the UK and be willling to undergo a DBS check for legal and safeguarding purposes

Preferred

• Academic expertise in a subject or field relevant to the FTL programme
• Knowledge of the independent-school and/or university admissions landscape
• A proven track record of academic content creation and follower building among the target audience
• Experience using analytics to improve audience growth and engagement
• Availability to attend the full FTL 2027 programme, 26–31 July 2027 (contract and payment agreed separately)

Benefits

• Accommodation and meals during the residential programme will be provided.