Marketing Specialist at GARMIN (EUROPE) LIMITED | Southampton, City of Southampton, UK

GARMIN (EUROPE) LIMITED

Marketing Specialist

Southampton, City of Southampton, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own the regional product launch and campaign programs, coordinating cross functional teams (Sales, Product, Social, PR, Paid Media, Events, Design) and retailers to drive Garmin awareness and sales while guarding brand consistency and localizing global campaigns.

Campaign and activation ownership across launches and programs.
Retailer collaboration and sponsorships to build excitement and drive consideration.
Localization and brand guardianship ensuring timely, compliant assets across channels.

Job Description

Responsibilities

Support the marketing managers to deliver marketing plans for product launches and campaigns
Act as the internal client for your assigned products / campaigns, briefing and collaborating with our internal teams (Sales, Product Management, Social, PR, Paid Media, Events, Visual Merchandising, E-Commerce, Design etc.) and other key stakeholders on relevant product launches, campaigns and activations to ensure all plans align to segment and business goals
Work with our key retailers to drive excitement for our products and brand and build effective marketing plans which drive Garmin awareness, consideration, and sales
Plan and deliver effective sponsorship activities through good relationship management, communications and project management
Support the Events and Activations Manager with project management of brand events and expos for your assigned products / campaigns
Support the localisation of global campaign material, ensuring all assets are delivered on time and are compliant
Act as the guardian of the Garmin brand by ensuring that all local assets & communications adhere to Garmin brand guidelines and are consistent across channels
Brief 3rd parties where necessary (production teams, agencies, etc.)
Maintain an extensive level of professional knowledge of relevant segment(s) (inc. competitors, cultural insights, industry standards & trends, etc.)
Act as the internal advocate for your segment(s), maintaining excellent product and market knowledge and driving excitement and engagement

Requirements

Experience and a passion for at least one of the following categories is essential: Cycling, Hiking and Mountain / Adventure Sports (Golf experience would also be advantageous)
Recognisable qualification in Marketing /Communications or experience in sports or brand marketing for a relevant brand, retailer or agency
Must possess a working knowledge of all marketing channels
Must possess excellent verbal and written communication skills
Be proactive, reliable, responsible and accurate with an attention to detail
Self-motivated with a positive and professional approach
Resilient with the ability to cope under pressure
Capable of working autonomously and multitasking in a high-pressure environment
Excellent interpersonal and relationship development skills
Flexible, hands-on approach to business

Nice to have

Golf experience would also be advantageous

Benefits

21 days holiday (increases with service) plus Bank Holidays
Additional leave for birthday and employment anniversary – After probation (6 Months)
Private Medical & Dental Insurance – After 1 Year Service
Life insurance – From day one
Income Protection and Critical Illness Cover – After probation (6 months)
Employee Discount Scheme – After Probation (6 Months)
Employee Share Purchase Programme – From day one
Pension Scheme – Auto enrolled after 3 months
Cycle to Work Scheme – After probation (6 months)
Cash Plan Scheme – After probation (6 months)

GARMIN (EUROPE) LIMITED

Here at Garmin, we love what we do - fuelling people's passions by creating superior products for automotive, marine, outdoor recreation and sports that are an essential part of our customers’ lives. Our customers are passionate about our products. And so are we. When you work at Garmin, adventure doesn't have to wait for the weekend. Here you can put your love for the outdoors into action. From test runs to training rides, there are so many ways to use our products and follow your passions every day. Our Mission is to be an enduring company by creating superior products for automotive, aviation, marine, outdoor, and sports that are an essential part of our customers' lives.Garmin EUROPE LIMITED is part of the Garmin International Company.

Founded in 1989

Totton, England, GBR

103 employees (12 in marketing)

www.garmin.com/en-GB