Marketing Officer (Undergraduate Campaigns) at University of Huddersfield | Huddersfield, Kirklees, UK | £32K/yr – £39K/yr

Marketing Officer (Undergraduate Campaigns)

Huddersfield, Kirklees, UK (Hybrid)

£32K/yr – £39K/yrEntry LevelFull time

Posted 7 weeks ago

The other 99% submit and hope. You're about to do something different.

Own planning and delivery of undergraduate recruitment campaigns with cross-channel execution and data-informed optimization.

Campaign planning, development and evaluation across channels to hit undergraduate recruitment targets.
Student-centred communications and CRM-driven journeys that boost web traffic and engagement.
Performance monitoring and reporting to inform future activity.

Responsibilities

planning, development, delivery and evaluation of high impact marketing campaigns that support the University’s undergraduate student recruitment strategy and targets.
working across multiple channels and media, with a strong focus on student-centred marketing communications.
contribute to the development and management of recruitment campaigns that maximise engagement and drive traffic to our web pages;
develop customer journeys that integrate with the University’s CRM system;
work with colleagues to produce compelling, high performing content;
monitor and report on marketing performance to inform future activity.

Requirements