Marketing Manager

Lincoln, Lincolnshire, UK (On-site)

£50K/yr – £70K/yrMid LevelFull time

Posted 2 weeks ago

Job Summary

Own the full B2B marketing function, driving strategy, demand generation, content, events and cross-functional campaigns in collaboration with Sales to grow opportunities and revenue.

Own marketing strategy and campaigns
Collaborate with Sales and cross-functional teams
Track ROI and optimize performance

Job Description

Responsibilities

Develop and deliver the marketing strategy
Support lead generation and new business growth
Work closely with Sales on campaigns and customer opportunities
Create compelling content, case studies and sales tools
Deliver campaigns across digital, email, PR, social media and events
Manage exhibitions, trade shows and industry events
Visit customer sites to gain insight and identify opportunities
Manage agencies and external suppliers
Monitor performance, measure ROI and identify areas for improvement
Contribute to wider business decisions

Requirements

Marketing management experience within a B2B environment
A broad background across campaigns, content, events and customer engagement
Strong commercial awareness
Experience working closely with Sales teams
Excellent communication and stakeholder management skills
A hands-on approach and willingness to get involved
The ability to balance strategy with execution

Preferred

Experience within manufacturing, industrial, engineering, technical or related sectors would be advantageous but isn’t essential.

Benefits

Bonus scheme
Pension
Free parking
Team incentives and staff events
Travel expenses and meal allowance when visiting customer sites

UBT

The Universal Business Team (UBT) is a fast-paced global consulting organisation supporting over 3,000 family businesses across 19 countries.We provide our customers with an unprecedented range of business advisory, coaching, consulting and training programs to move their business forward.We also partner with leading brands around the world, leveraging our group buying power to ensure our customers can access products and services at competitive prices.UBT has a unique value proposition to our customers and our staff in that all profits are invested into a higher purpose - education and charity work.OneSchool Global is one of the largest progressive independent school networks in the world, with over 100 schools in 21 countries.Rapid Relief Team provides food and water to emergency services during times of disaster, and supports the homeless and people with disability.

Founded in 2009

Newington, New South Wales, AUS

1.1K employees (84 in marketing)

www.universalbusinessteam.com