Responsibilities - Work with UK partnership managers to scope and develop an overall marketing activity plan and deliver assets across collateral, digital, video, events, and campaign toolkits. - Ensure key corporate messages and business objectives are shared with partnership managers and support reporting on activities and impact. - Act as brand guardian, support design, project manage and monitor all work to ensure creative excellence and adherence to brand guidelines. - Play a full role in the brand and marketing team and demonstrate strong B2B marketing expertise, including paid campaigns and brand knowledge. - Manage campaigns, optimising activity in real time with media, creative and in-house teams to measure performance and improve impact. - Collaborate with channel owners to develop, coordinate and execute marketing plans using paid, no and low-cost channels, delivering communication excellence and high audience engagement, including social, website, SEO, chat and WhatsApp, content and tools syndication Requirements - Marketing qualification or equivalent experience and evidence of progression on the job. - Experience in marketing, brand, or campaign management in a complex organisation. - Demonstrable experience developing and executing successful marketing plans to engage audiences, with B2B or B2B2C experience and paid campaign exposure; B2C desirable. - Experience of digital campaign management setup, optimisation and analysis. - Proven track record delivering high-impact campaigns across paid, no and low-cost channels with multiple channel owners. - Strong knowledge in market research, insight, KPI evaluation techniques and using data to improve performance. - Experience in writing business cases and procuring agencies and marketing/communications services. - A strong interest in working at MaPS and knowledge of financial wellbeing. Nice to have - Desirable: Comfortable using traditional and digital marketing approaches. - Marketing experience within the public sector and understanding government spend controls and processes. Benefits - Generous Annual Leave – 30 days plus Bank Holidays - Pension scheme – contributions matched 2 to 1 (employer contribution up to 10% of your salary) - Interest-free loan for season tickets for buses and trains - Cycle to work Scheme - Subsidised eye tests & flu jabs - Life assurance scheme - Give as you earn scheme - Employee assistance programme (EAP) - PAM Assist and PAM Life scheme (Wellbeing) - Enhanced family and sick pay - Paid volunteering (2 days a year) - Recognition Scheme - Discounts portal to numerous retailers - Flexible Working – Hybrid basis with a minimum of 2 days in the office per month