Own regional B2B pensions marketing across EMEA, turning client insights into measurable programs that pair with Distribution and cross-functional teams to drive audience-specific activation and regional consistency.

• Integrate the voice of the client in the Institutional segment plans for the region leveraging client knowledge and insights to shape impactful, insight-driven marketing strategies and tactics.
• Partner closely with Distribution colleagues to localise where needed, delivering the EMEA Pensions marketing strategy across region, aligned with commercial objectives and underpinned by measurable outcomes.
• Collaborate with specialist Marketing teams (Events, Content, Research, DCAT, Insights…). to execute client experiences that reflect the needs defined by the Institutional segment strategies.
• Assist in delivery of the EMEA Pensions strategy, including working with Specialist teams to coordinate across channels as well as maintaining key strategic partnership relationships.
• Support Senior Institutional Marketing Manager to define and deliver on a multi-year strategy for UK and EMEA pensions.
• Work closely together day to day to partner with other Institutional Marketing Managers across EMEA to ensure regional strategy is consistently applied and adapted at the local level where needed.
• Track and report on marketing activation performance using KPIs and analytics; apply insights to constantly optimise existing activities, future initiatives and share learnings.
• Execute the local agenda based on client segments’ EMEA Country marketing plans. Be as global as possible, as local as necessary.
• Build an effective partnership between Marketing and Distribution within the countries of focus.
• Leverage best practices across marketing to ensure Institutional client journeys are consistently innovative, client-centric, and aligned with Invesco’s strategy.

• Proven expertise in B2B marketing in the financial services industry, with asset management experience as a plus
• Track record in identifying and measuring the success of marketing campaigns, events, with digital experience a clear advantage
• Marketing management within a digital-first organization, focusing on enhancing client experiences across channels and supporting upper-funnel growth initiatives.
• Familiarity with implementing and executing multi-channel marketing campaigns.
• Understanding of asset management, customers, products, competitors
• Good understanding of the different market landscapes and product prioritization across markets and segments
• Sales and Marketing automation platforms in action
• Latest B2B marketing techniques, with emphasis on digital channels
• Insights, metrics and results-based marketing principles
• Bachelor’s degree in marketing, business or equivalent qualification(s)

• Company-provided healthcare
• A competitive annual leave allowance
• Flexible working options, including hybrid working arrangements
• Generous pension provisions
• Income protection
• Health and wellness benefits
• Volunteering days
• Enhanced parental leave
• Life insurance