Marketing Manager - Fixed Term Contract (Maternity Cover)

UK (Hybrid)

£28K/yr – £35K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own the end-to-end digital marketing mix for education recruitment and employer engagement, with ownership of campaigns, content, events, and analytics to drive measurable outcomes.

  • Growth Engine: Plan and optimize paid search, SEO, and site performance to drive inquiries.
  • Content & Campaigns: Create blogs, social, video, and email that advance learners and employers through the funnel.
  • Analytics & Optimization: Track KPIs and ROI, using data to continually improve campaigns and website inquiries.

Job Description

Responsibilities

  • Designing and implementing digital marketing campaigns to drive learner recruitment and employer engagement
  • Managing SEO, PPC, and website performance
  • Creating dynamic content across blogs, social media, video, and email
  • Planning events and exhibitions to increase brand visibility
  • Monitoring KPIs, ROI, and performance data to continuously improve marketing efforts
  • Managing and tracking all website enquiries and analytics

Requirements

  • Experience in a marketing role with a strong digital focus
  • Excellent written and verbal communication skills
  • Solid understanding of content strategy, analytics, and campaign management
  • Level 2 English and Maths (or equivalent GCSEs)

Preferred

  • Degree or HND in Marketing
  • Video editing and web development experience (HTML/JavaScript knowledge a bonus)
  • Experience working in education, training or apprenticeships

Benefits

  • 🎉 25 days holiday
  • 💰 Buy & sell annual leave
  • 🏋️ Earn an extra week of leave just by exercising!
  • 🚗 Paid mileage (35p per mile, above normal work mileage)
  • 📞 Employee Assistance Program (EAP)
  • 🏆 Long service & special recognition awards
  • 🎟️ Juniper Lottery & Dragons’ Den competitions
  • ⭐ PRIDE monthly celebrations
  • 🕑 Early Finish Fridays (2:30pm!)
  • 🎄 Christmas Savings Club
Juniper Training logo

Juniper Training

Operating for over 40 years, Juniper Training is one of the UK’s most experienced providers of training and Apprenticeships.We have 25 delivery sites located within the West Midlands, Staffordshire, East Midlands, North West, South of England and East of England. We support in excess of 2000 students per year and work with over 800 employers. Rated as GOOD by Ofsted in all areas of provision, we are ideally placed to support students, adults and employers in bridging the skills gaps between education and employment.We have achieved matrix accreditation and offer a 100% progression promise to our students to progress them into either Apprenticeships, Employment or Further Education.

Founded in 1983
Featherstone, England, GBR
235 employees

Traffic Signals

Monthly Visitors
3.1K
Traffic Source Mix
Search
49.3%
Direct
34.8%
Referral
7.1%
Social
4.3%
Paid
1.1%

Headcount Trend

Current headcount: ~235