Responsibilities

• In this senior position, you will take direct ownership of campaign lifecycles from concept through deployment and analysis.
• Lead full-funnel marketing strategies, including paid search, targeted social media campaigns, content production, and email marketing automation.
• Manage campaign budgets, allocate spend across digital channels, and deliver clear attribution reports to executive leadership.
• Collaborate with graphic designers, copywriters, and web developers to create high-converting marketing collateral.
• Oversee media planning, brand positioning, and public relations outreach for key commercial client projects.
• Track digital analytics using Google Analytics 4 and CRM tools to continuously optimize conversion funnels.

Requirements

• Demonstrated experience in a Marketing Manager or Senior Marketing Specialist role within a fast-paced agency or corporate environment.
• Deep practical knowledge of digital marketing tools, SEO best practices, meta ad managers, and marketing automation platforms.
• Strong analytical ability to translate raw performance metrics into actionable campaign improvements.
• Clear, persuasive written and verbal communication skills with proven stakeholder management experience.
• Must hold current authorization to work in the UK without requiring employer sponsorship.

Benefits

• Generous Time Off: 28 days paid annual leave plus all UK bank holidays
• Retirement Planning: Employer-matched workplace pension contributions up to 8%
• Financial Incentives: Annual performance-linked bonus scheme alongside a competitive base salary
• Workplace Flexibility: Structured hybrid work setup (3 days in our Central Birmingham office, 2 days remote)
• Health & Wellbeing: Comprehensive private medical cover, dental plan, and optical care allowances
• Sustainable Mobility: Electric Vehicle (EV) salary sacrifice scheme and Cycle to Work program
• Continuous Growth: Dedicated annual training budget for advanced industry certifications and leadership workshops