Responsibilities

• Content & Brand Development - Lead the creation and maintenance of marketing collateral, including case studies, whitepapers, and sales decks.
• Collaborate with internal teams and clients to develop compelling client success stories.
• Refresh and manage our B2B website - ensuring it reflects our brand, offering, and case studies.
• Develop and manage our LinkedIn presence: content planning, posting, and paid promotion.
• Campaigns & Automation - Identify and implement email outreach and automation platforms (e.g., HubSpot, Mailchimp, Outreach, Apollo).
• Design and execute email campaigns for lead nurturing and client engagement.
• Collaborate with Partnerships & Sales to align messaging and goals across campaigns.
• Events & Partnerships - Coordinate Genie’s involvement in webinars, industry events, and co-marketing partnerships.
• Be the point-person for all event logistics, promotional materials, and follow-up marketing
• Manage content creation around events (pre-event promotion, live coverage, and post-event recap).

Requirements

• 3+ years’ experience in B2B marketing (preferably in, affiliate marketing, SaaS, agency, or ad tech). - Required
• Proven experience managing external marketing/creative agencies. - Required
• Excellent written and verbal communication. - Required
• Proactive, self-starting, and highly organised — thrives in a small, agile team. - Required
• Able to manage multiple projects and competing priorities effectively. - Required
• Strong collaborator - comfortable working cross-functionally and remotely. - Required
• Customer-centric mindset - understands how to align marketing with client needs and sales goals. - Required

Preferred

• Demonstrated experience in website content management systems (CMS). - Desirable
• Experience planning or supporting industry events and webinars. - Desirable
• Familiarity with performance marketing or affiliate ecosystems. - Desirable
• Canva, Adobe Express, Figma - Desirable
• Mailchimp, HubSpot, Outreach, Apollo - Desirable
• Strong research and storytelling skills - able to transform data or case studies into compelling content. - Desirable
• AI tools to accelerate or enhance productivity - Desirable

Benefits

• Remote Working Allowance - We pay all Genies £126 per month WFH allowance
• Flexible Working - We provide flexibility in working options and work in a distributed team model
• 25 Days Annual Leave + Bank Holidays + Birthday Leave
• Enhanced Absence and Family Leave Policies
• Workplace Pension - Your 4% employee contribution is matched by Genie via salary exchange
• Employee Referral Scheme - A bonus payment if we hire someone you recommend
• Electric Car Scheme - Allows you to lease an electric car through salary exchange, giving savings on Tax and NI
• Cycle to Work Scheme - The Cycle2Work Scheme allows you to buy a new bike for commuting to work, spreading the cost over 12 months via salary exchange
• Genie Academy - Our in-house training helps develop talented people into world-class digital marketers. Courses cover all aspects of the business
• Quarterly Social Events - We all get an afternoon off each quarter to attend a staff social. Events range from bowling and punting to cocktail making and quizzes