Marketing Manager - 12m FTC

London, UK (On-site)

£99K/yr – £122K/yrSenior LevelContract

Posted 8 days ago

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Job Summary

Own and grow a portfolio of HEINEKEN UK brands, lead a team, and shape brand and channel plans while influencing cross-functional strategies across a multinational matrix.

Drive brand performance and transformation initiatives
Develop talent and capability across marketing teams

Job Description

Responsibilities

As Marketing Manager, you own the health and growth of a portfolio of our best-loved brands, driving volume, value and market share. You are the brand guardian and the leading advocate for these brands right across the HEINEKEN UK business.
You lead a team of managers and senior specialists. Your job is to get the best from them, building their capability and developing the talent we will need next, rather than doing the work yourself.
Day to day, you set and own the brand and channel plans. You use the full marketing mix to grow profitability and brand awareness, track performance against plan, and step in early where something needs correcting, keeping people informed as you go.
The role reaches well beyond your own team. You partner with senior leaders across Business Units to shape cross-functional strategies, and you read consumer attitudes, competitor moves and distribution closely so our brands keep pace with the market.
You also help lead our Marketing transformation, influencing across functions and stakeholders within a complex multinational matrix.

Requirements

End-to-end business leadership, with large-scale P&L ownership and clear commercial accountability
A track record in modern, culture-led brand building, with the appetite to drive Marketing transformation
Experience leading sizeable, high-performing teams, building capability and developing talent rather than doing the work yourself
Confidence operating within a complex multinational matrix, influencing across functions and stakeholders
Deep FMCG and consumer sector knowledge, with a feel for the external market, competitor behaviour and distribution
Strong commercial and analytical judgement, turning insight into winning brand and channel plans
Experience developing through-the-line communications campaigns across the full marketing mix

Benefits

Annual bonus
Benefits Allowance (15% of base salary)
Company-funded Private Medical Healthcare
Double-matched pension (up to 10%)
35 days annual leave (holiday trading available) + 3 public holidays
Flexible benefits, including a retail discounts platform
A quarterly allowance to purchase our delicious ciders and beers (low and no alcohol options available)

The HEINEKEN Company

4.3 Glassdoor

HEINEKEN - the world's most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 500 international, regional, local, and speciality beers and ciders. We are committed to innovation, long-term brand investment, disciplined sales execution and focused cost management.Through our "Brew a Better World" strategy, sustainability is embedded in the business and delivers value for all stakeholders. HEINEKEN has a well-balanced geographic footprint with leadership positions in both developed and developing markets.We employ over 85,000 employees and operate breweries, malteries, cider plants and other production facilities in more than 70 countries. Stay informed: https://www.theheinekencompany.com/newsroomPlease enjoy our brands responsibly and only share our posts with those who are of legal drinking age.

Founded in 1900

Amsterdam, North Holland, NLD

43K employees (3,519 in marketing)

www.theHEINEKENcompany.com

87% recommend to a friend

89% CEO approval