Marketing Executive

London, UK (Hybrid)

£27K/yr – £29K/yrMid LevelFull time

Posted 5 weeks ago

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Job Summary

Own end-to-end subscription marketing with multi-channel campaigns that move prospects from first touch through retention across email, social, web, and paid/partner channels.

  • Campaign orchestration across channels and assets to drive acquisition and retention.
  • Webinar and whitepaper programs plus events support to grow audience and engagement.
  • Data-driven optimization and cross-functional teamwork with marketing, editorial, product, and commercial partners.

Job Description

Responsibilities

  • Own marketing campaigns for our digital subscription products, helping to drive acquisition, nurture prospects and retain existing members through clear, engaging communications.
  • Create and deploy multi-channel campaigns across email, social media, websites, paid and partner channels, using platforms including HubSpot, Canva and WordPress.
  • Take ownership of our webinar and whitepaper campaigns, from planning, campaign set-up and audience targeting through to promotion, follow-up communications and performance reporting.
  • Support wider marketing campaigns across the business, including our events portfolio, helping to drive audience growth, delegate engagement and commercial campaign objectives.
  • Write persuasive copy for emails, landing pages, social posts, adverts and marketing collateral, ensuring messaging is clear, consistent and tailored to the needs of our audiences.
  • Design high-quality marketing assets that bring campaigns to life and support both membership growth and wider commercial objectives.
  • Use data and insight to understand campaign performance, identify opportunities for improvement and make recommendations that support acquisition, engagement and retention.
  • Work closely with the marketing, editorial, commercial and product teams to ensure campaigns are well planned, professionally delivered and aligned with business priorities.
  • Support the ongoing growth of the SportsPro brand by helping us reach new audiences, deepen relationships with existing ones and communicate the value of our products clearly.

Requirements

  • Strong general marketing skills, with an understanding of how to plan, deliver and optimise campaigns across multiple channels.
  • A good understanding of acquisition and retention marketing, with an interest in what drives audiences to subscribe, engage and renew.
  • Excellent copywriting and editing skills, with the ability to craft clear, compelling messaging for different audiences and channels.
  • Strong design instincts and the ability to create polished, on-brand marketing assets, ideally using tools such as Canva or similar platforms.
  • An analytical mind, with confidence using data to assess campaign performance, spot trends and suggest practical improvements.
  • Strong organisational skills and attention to detail, with the ability to manage multiple campaign deadlines and keep projects moving.
  • Excellent communication skills and the confidence to work collaboratively across multiple teams.
  • Experience with HubSpot, WordPress, and Canva is a bonus but not essential.
  • Experience with HubSpot, WordPress, and Canva is a bonus but not essential.

Preferred

  • Experience with HubSpot, WordPress, and Canva is a bonus but not essential.

Benefits

  • SportsPro are a recognised Sunday Times Best Place to Work demonstrating the effectiveness of our people strategy and our exceptional culture.
  • A competitive annual salary commensurate with experience.
  • The opportunity to work in a company that is a genuine leader within the sector and highly recognised for empowering employees.
  • Ongoing training & coaching to allow you to develop your skills and build a successful career.
  • The opportunity to work in a high-quality team within a company where support, progress, integrity, and credibility are our leading values.
  • Fantastic career opportunities within the wider business for stellar performers as we continue to grow world-wide.
  • An inspiring and inclusive hybrid working environment in WeWork Victoria, London which offers a free barista, ping pong tables and plenty of social events.
  • The opportunity for travel to attend our events.
  • A private health care package.
  • A diverse and rewarding culture, including regular incentives, awards, and recognition for over-achievers.
  • An exceptional opportunity to work within the competitive sports sector, shaping the future of the industry.
SportsPro logo

SportsPro

Sunday Times Best Place to Work 2023. Connecting and inspiring the business world of sport.SportsPro is the leading media and events company for the business of sports internationally. Our mission is to provide powerful storytelling and insightful commentary that connects, educates and inspires the industry.Sportspro.com and our website platforms generate nearly 6m views annually, with content central to everything we do. Our editorial and multimedia team produces the latest news, in-depth features, special reports, and exclusive interviews, with supporting contributions from a network of carefully curated external partners and prominent industry figures. We bring this insight to life through our industry-leading portfolio of events, creating communities in key markets around the world. Our flagship events, along with our specialist and regional summits, bespoke masterclasses and virtual meetings, connect more than 6,000 industry professionals annually. Our objective is to provide an essential business meeting place, add context to the industry’s evolution, and educate its decision-makers to help them do better business.These platforms are underpinned by our unique audience of senior decision-makers, sector specialists, industry-steering innovators, and ambitious sports professionals; all of whom rely upon SportsPro, through its global reach and ever-expanding network of influence, to serve them with the content and connections that matter.

Founded in 2008
London, England, GBR
45 employees (16 in marketing)

Traffic Signals

Monthly Visitors
284.3K
Traffic Source Mix
Search
47.5%
Direct
41.3%
Referral
7%
Social
3.4%
Paid
0.7%

Headcount Trend

Current headcount: ~45

Marketing Team

Marketing Team Size
16 (36% of company)
Marketing Roles Posted (Last 30 Days)
1