Responsibilities

• Develop and implement comprehensive marketing strategies aligned with company objectives.
• Manage digital marketing campaigns including SEO optimisation, Google Ads, email marketing, and social media management.
• Oversee content creation using Adobe Photoshop and copywriting skills to produce engaging materials for various platforms.
• Maintain and update the company website using WordPress, ensuring content is current and optimised for search engines.
• Analyse campaign performance through Google Analytics and other tools; prepare detailed reports to inform future strategies.
• Coordinate with cross-functional teams to ensure cohesive branding and messaging across all channels.
• Lead project management efforts, ensuring timely delivery of marketing initiatives within budget constraints.
• Manage B2B marketing activities, fostering relationships with partners and clients through targeted outreach programmes.
• Organise promotional events and campaigns, leveraging social media platforms to maximise reach and engagement.
• Utilise Microsoft Office Suite (Excel, PowerPoint) for data analysis, presentation creation, and reporting purposes.
• Monitor industry trends and competitor activities to identify new opportunities for growth.

Requirements

• Proven experience in management roles within a marketing environment.
• Strong knowledge of SEO techniques and digital advertising platforms such as Google Ads.
• Proficiency in Adobe Photoshop, WordPress, Google Analytics, and email marketing tools.
• Demonstrable skills in project management, organisation, and time management.
• Excellent communication skills in English, both written and verbal.
• Experience with social media management tools and B2B marketing strategies.
• Ability to analyse data effectively to inform decision-making processes.
• Familiarity with Microsoft Office applications including Excel, PowerPoint, and other IT tools.
• Leadership qualities with the ability to manage multiple projects simultaneously whilst maintaining attention to detail.
• Proficiency in Google Workspace
• Experience managing company social media channels
• Ability to create engaging content, including video production
• Social media marketing: 1 year (preferred)

Preferred

• Experience using Mailchimp, Hootsuite, or similar marketing and scheduling platforms
• Familiarity with Illustrator, Photoshop, and Canva
• Japanese language skills

Benefits

• Casual dress
• Company events
• Company pension
• Employee discount
• Sick pay