Responsibilities

• Work with Directors and the Sales Director to quickly define and implement the marketing strategy for the new retail coffee concept (short, medium and long term).
• Develop and execute a 12‑month marketing plan, initially focussing on premium sectors, to drive lead generation and market penetration.
• Own all facets of B2B marketing activity, from campaign planning through to execution and reporting.
• Lead website, online and digital marketing strategy, including content, SEO, email and social media.
• Build, manage and evolve the brand across all touchpoints, ensuring consistent positioning and messaging.
• Support product development and customer insight work for B2C audiences using our retail coffee solutions.
• Develop and maximise third‑party relationships (brand partners, suppliers, agencies) to deliver brand objectives.
• Create sales literature, presentations and promotional assets for the sales team.
• Organise and, where required, attend trade shows and industry events to support lead generation and brand visibility.
• Network within target sectors to identify opportunities and support the sales pipeline.

Requirements

• Minimum 3 years’ successful B2B marketing experience; B2C experience in retail or coffee sectors preferred but not essential.
• Experience of building or significantly shaping a marketing function from scratch is highly desirable.
• Proven track record of delivering marketing activity that generates leads, builds brands and supports sales growth.
• Strong written and numerical skills, with the ability to produce high‑quality proposals, reports and presentations.
• Excellent interpersonal skills with a proven ability to influence both internal stakeholders and external partners.
• Confident user of Microsoft Office and modern marketing tools and systems (digital, CRM, analytics).
• Systematic, solutions‑oriented approach to problem‑solving.
• Strong analytical skills, able to interpret data, understand the financial impact of decisions and identify opportunities.
• Excellent time‑management, planning and organisational skills, able to manage multiple projects and deadlines.
• Self‑motivated, comfortable working independently with a hands‑on attitude.

Preferred

• Experience of building or significantly shaping a marketing function from scratch is highly desirable.
• B2C experience in retail or coffee sectors preferred but not essential.

Benefits

• Work from home