Responsibilities

• Develop and coordinate marketing campaigns to increase brand awareness and customer engagement and enhance market visibility.
• Plan and manage social-media campaigns, online advertising and promotional content for customer engagement and business reach.
• Support customer acquisition, retention and engagement through targeted promotions and local marketing initiatives, while focusing brand development and maintaining consistent business standards.
• Monitor marketing performance, prepare and communicate reports with management and recommend improvements to enhance campaign effectiveness, customer engagement and overall business growth.

Requirements

• Experience or knowledge of marketing, digital marketing or a related field.
• Understanding of social media and online advertising.
• Ability to conduct market research and analyse customer information.
• Good written and verbal communication skills.
• Ability to create or coordinate promotional content.
• Good organisational and analytical skills.
• Ability to use Microsoft Office and relevant digital marketing tools.

Preferred

• A relevant qualification in IT / Marketing, Business, Communications or a related subject is desirable but not mandatory.