Responsibilities

• Create social media marketing campaigns and content using platforms including but not confined to Instagram, LinkedIn, X and YouTube, and other social media included in WLEP’s Communications Plan.
• Assist with and develop email marketing campaigns, newsletters, press releases and blog/ vlog posts promoting Worcestershire Growth Hub, WorkWell and Skills projects.
• Assist with maintaining WLEP websites, including but not confined to Worcestershire Growth Hub, WorkWell and Skills projects and all related Search Engine Optimisation (SEO) activities.
• Support the WGH team with the creation of case studies.
• Assist with creating presentations, reports and documents required for a variety of print and digital resources.
• Promote and represent Worcestershire LEP and its services at various local events and industry events.
• To monitor and track the digital performance of all marketing and communications activity across the various WLEP service areas.
• Organise, update and develop local contact databases and CRM
• Liaise with internal and external stakeholders, including the wider WLEP team, WGH clients, Local Authorities and others over events and marketing campaigns
• Support events delivery preparation and attend – including maintaining accurate and up-to-date records of delegate attendance for all events

Requirements

• Experience of marketing and communication delivery (Essential)
• Drive, initiative, motivation and professional credibility and enthusiasm
• Ability to manage a range of different tasks with developed time management skills and experience of working to deadlines
• Ability to communicate confidently (verbally and in writing) with external and internal stakeholders
• Excellent copywriting skills
• Proficient in the use of MS Office (Essential)
• Ability to create engaging social media content using Canva, Adobe Illustrator, Adobe Premiere Pro, or other Adobe suite software (Essential)
• Previous experience with email marketing platforms such as Mailchimp or Zoho Campaigns
• Location: Malvern (implicit from description)
• Hours: 37 hours (from description)

Preferred

• Ability to use a camera to take photos and video during events, to support social media delivery (Desirable)
• Familiarity with analytics and social media performance monitoring (Desirable)
• Ability to use a camera to take photos and video during events, to support social media delivery (Desirable)

Benefits

• Bereavement leave
• Company pension
• Enhanced maternity leave
• Enhanced paternity leave
• Free flu jabs
• Free parking
• Health & wellbeing programme
• On-site parking
• Paid volunteer time