Responsibilities

• Strategic Leadership: Develop and deliver a UK marketing strategy aligned with growth objectives and define brand positioning for Heritage Wardrobe Company.
• Identify opportunities: Identify new customer acquisition and retention opportunities within high-net-worth segments.
• Multi-Channel Marketing Delivery: Lead integrated campaigns across digital, print, partnerships and PR; Oversee performance marketing including paid search, social and SEO; Drive luxury brand aligned content creation (visuals, case studies, editorial).
• Brand & Customer Experience: Ensure consistent premium brand identity and messaging across channels; Manage showroom experience marketing in collaboration with Sales and Design teams to deliver a seamless client experience.
• Performance & Insights: Own the marketing budget, ROI tracking, and performance reporting; Analyse campaign effectiveness and refine strategies to maximise lead quality and conversion; Use customer insights and market trends to inform ongoing activity.
• Team & Stakeholder Management: Manage external agencies; Act as a key member of the senior leadership team, contributing to wider business strategy.

Requirements

• Experienced senior marketing professional with a proven track record of developing and delivering successful marketing strategies, ideally within the luxury, interiors, design, property, or premium retail and hospitality sectors.
• Demonstrated success in creating and executing multi-channel campaigns that deliver measurable commercial results, alongside an understanding of high-net-worth audiences and premium brand positioning.
• Combining strategic thinking with a hands-on approach, you will be equally comfortable shaping marketing plans as you are overseeing their implementation.
• Experience managing external agencies and marketing budgets effectively, ensuring activities are aligned with business objectives and deliver a strong return on investment.
• Excellent communicator, ambitious and confident working with stakeholders at all levels, building strong relationships and influencing decision-making. Creative, detail-oriented, and commercially minded, you will have a genuine passion for exceptional design, and luxury brands.

Benefits

• car allowance