Own and coordinate multi-channel marketing programs that drive client growth, pairing campaign delivery with data-driven optimization and cross-team collaboration.

• Campaign execution: manage email, social, website, and intranet content to maximise engagement across firm-wide campaigns.
• Collaboration and content enablement: work with senior BD, Partners, lawyers, and content creators to develop plans, collateral, and client-focused materials aligned with trends.
• Performance optimization: monitor email performance using A/B testing, segmentation, and analytics to inform future campaigns and channel mix.