Responsibilities

• Act as a senior partner to the Head of Marketing, taking ownership of key initiatives and helping drive marketing transformation.
• Review existing marketing structures, processes and capabilities, identifying opportunities to improve effectiveness and support future business growth.
• Coach, develop and empower marketing teams, building stronger capability, accountability and ways of working.
• Assess marketing activity and performance, ensuring campaigns are commercially focused and deliver measurable return on investment.
• Review existing campaigns and initiatives to identify opportunities to optimise performance, improve efficiency and stop activity that does not deliver value.
• Lead the development of stronger marketing planning processes, introducing more proactive and strategic ways of working.
• Establish improved cross-functional collaboration across Marketing, Trading, Commercial, Digital, Operations and Supplier teams.
• Take ownership of major marketing projects, including campaign optimisation, CRM initiatives, supplier activation strategy and marketing performance improvement.
• Lead wholesale marketing activity across multiple channels, ensuring alignment with trading priorities, promotional plans and supplier agreements.
• Develop stronger supplier marketing programmes, maximising supplier investment and improving commercial return from marketing activity.

Requirements

• Significant senior marketing experience within Retail, Wholesale, FMCG or another large consumer-facing organisation.
• Proven experience leading marketing transformation, improving capability and introducing new ways of working.
• Strong commercial mindset with experience linking marketing activity directly to revenue, performance and ROI.
• Experience managing supplier-funded marketing, trade marketing or commercial partnership activity.
• Strong understanding of integrated marketing campaigns across multiple channels.
• Experience reviewing and optimising marketing performance through insight, measurement and data.
• Proven leadership experience, including coaching and developing teams to improve capability and performance.
• Strong stakeholder management skills, with the ability to influence senior colleagues across Marketing, Trading, Commercial and Operations.
• Strategic thinker who can balance long-term transformation with hands-on delivery when required.
• Ability to challenge existing processes and drive continuous improvement.

Preferred

• Experience within Grocery, Retail, Wholesale or FMCG would be advantageous.