Responsibilities

• Researching industry topics, market trends and client challenges to identify opportunities for content
• Writing and editing content including articles, press releases, case studies, thought leadership pieces, webpages, campaign copy and award submissions
• Translating technical information into clear, engaging and commercially focused content
• Distributing content across a range of channels and formats including social media, website and email
• Supporting PR activity through media relations, press releases and thought leadership content.
• Managing and maintaining content plans
• Working with subject matter experts across the business to develop content that positions our people as trusted advisors
• Proofreading and quality checking content to ensure accuracy, consistency and adherence to brand guidelines
• Exploring and adopting AI tools and new technologies to support content creation, research, campaign planning and marketing productivity
• Using GA4 and other tools to monitor content performance and using insights to continuously improve future activity

Requirements

• Previous experience in a communications, content, marketing or PR role
• Excellent written communication, proofreading and editing skills and strong attention to detail
• Experience creating content for multiple audiences and channels
• The ability to understand and simplify technical or complex information
• An understanding of PR and media relations
• A working knowledge of SEO best practices and an interest in emerging search disciplines such AEO and GEO
• Strong organisational skills with the ability to manage multiple priorities and deadlines
• Confidence communicating and building relationships with stakeholders at all levels
• A positive, collaborative approach and willingness to contribute to team success

Preferred

• Experience within professional services, financial services or a B2B environment
• Basic design skills using Adobe Creative Suite, mainly InDesign
• An understanding of analytics and content performance measurement

Benefits

• A working environment that empowers you to perform at your best, through our flexible working policy and dress for your diary scheme - Hybrid working during your probation period is subject to the manager's discretion
• Time to do what matters to you – 25 days annual leave plus statutory bank holidays, the option to reduce annual hours for additional annual leave, and your birthday off, on us. Long-serving employees can also request a sabbatical, giving you the chance to make truly unforgettable memories
• Rewards for those who actively embrace and embody our values and culture through our Kudos Reward Scheme
• Regular social events and annual, company-wide away days, giving you the opportunity to engage with colleagues across your division and office, as well as the wider firm
• Bonus referral schemes for introducing new talent or clients so that when we benefit, you do too
• Life assurance, discounts on a huge variety of retailers through the PKF Smith Cooper Rewards Scheme, and cashback on healthcare (including dental visits, physiotherapy etc) through Simplyhealth