Responsibilities

• Develop and deliver an annual Strategic Marketing and Communications Plan in line with organisational and funder priorities
• Manage integrated communications across digital, print, media and events
• Create clear, sensitive and engaging content reflecting the realities of farming life
• Manage website, social media and email platforms to drive awareness and engagement
• Develop and maintain media relationships; prepare press releases and monitor coverage
• Capture and communicate impact, outcomes and case studies across all services
• Increase awareness and uptake of Rural Support services across the farming community
• Target communications and outreach to harder-to-reach and vulnerable farmers
• Support early intervention by ensuring farmers are aware of available supports at the right time
• Contribute to monitoring and evaluation by capturing data, insights and outcomes

Requirements

• Third Level or Professional qualification in marketing, communications, business development or related field
• Minimum 3 years’ experience in marketing, communications, business/partnership development
• Experience building partnerships and securing funding/financial support
• Experience working in the charity, voluntary or community sector
• Strong digital, written and verbal communications skills
• Experience using CRM systems and managing stakeholder data
• Proven ability to build relationships with a range of stakeholders
• Strong organisational and administrative skills
• Understanding of confidentiality, safeguarding and GDPR
• Commitment to Rural Support’s mission

Preferred

• Understanding of the Northern Ireland farming sector
• Experience of stakeholder engagement or membership-based models
• Media relations or event management experience
• Income generation experience
• Experience designing and delivering stakeholder research campaigns