Marketing Automation Officer

City of London, Lambeth, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 1 day ago

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Job Summary

Own end-to-end e-marketing campaigns from briefs to automation and performance, ensure data quality and compliant audience targeting, and collaborate across the Marketing and Communications division to drive coordinated campaigns. This role requires Salesforce Marketing Cloud experience, SQL skills, and strong communication with a passion for animal welfare.

Job Description

Responsibilities

  • manage e-marketing campaigns throughout the full lifecycle, from developing campaign briefs and agreeing timelines, to building automated journeys and monitoring their performance
  • manage audiences through ensuring data quality and compliance of email distribution lists and supporting with audience segmentation, ensuring messages reach the right audiences
  • work closely with colleagues across the Marketing and Communications division to coordinate campaign activity, regularly updating campaign stakeholders on performance

Requirements

  • email marketing experience, specifically with experience working with Salesforce Marketing Cloud.
  • strong technical candidate for this role, who has significant experience of building and delivering campaigns, as well as SQL proficiency to support selections, integrations and customisations.
  • excellent communicator, with the ability to translate organisational objectives into compelling marketing campaigns.
  • A passion for animals and the work we do is essential.
Dogs Trust logo

Dogs Trust

3.2 Glassdoor

We're the UK's largest dog welfare charity 🐾#ADogIsForLife, not just for Christmas® 🎄

London, England, GBR
1.4K employees (93 in marketing)
55% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
3.8M
Traffic Source Mix
Search
56.2%
Direct
36.2%
Referral
4.7%
Social
2.3%
Paid
0.5%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
93 (7% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$50K
Last Raise
$50K
Grant, 2 years ago

Funding History

  • Nov 2023
    Grant • $50K

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