Marketing Assistant

Market Drayton, Telford and Wrekin, UK (On-site)

Salary Not AvailableEntry Level1+ years expPermanent

Posted 2 months ago

Job Summary

Own the end to end marketing engine for a regional business, balancing campaign creation, content production, social channels, and website SEO to drive traffic and lead generation.

  • Campaigns: Build and maintain monthly and annual campaigns targeting multiple customer segments.
  • Content & Social: Create static and video content for social channels and website; manage blogs for SEO.
  • Channel & Insights: Own social strategy across LinkedIn to TikTok and analyze customer behavior to inform tactics.

Job Description

Responsibilities

  • Creation and implementation of marketing campaigns to support our full product range and customer groups
  • Generating content both static and video for our social media channels & website
  • Responsibility for populating and maintaining Monthly/Annual marketing campaigns ensuring each of the company’s customer segments is targeted
  • Fully versed in social media with a detailed knowledge of LinkedIn, Twitter, Instagram, TikTok, Facebook etc.
  • Increasing traffic to the company website through a variety of marketing campaigns, including creating and running email campaigns
  • Maintaining content on our website, writing, and adding new content to pages & producing insightful, relevant blogs to maintain SEO
  • Conducting research to analyse customer behaviour, preferences and trends in the core customer groups
  • Supporting the whole team’s requests to deliver promotional material and literature as they may require
  • Looking for other advertising opportunities such as local magazines, advertising boards and radio.
  • To be able to implement and oversee the company social value contributions

Requirements

  • Marketing: 1 year (Essential)
  • Strong analytical skills and experience with marketing or sales
  • Ability to produce marketing materials – written, video, etc. – in English
  • You will need to be a confident individual with excellent communication skills
  • You will need a can-do attitude and resilience that is required in this highly competitive market.
  • Driving licence (essential)
  • Self-starter, capable of working with minimal guidance
  • Happy to visit external sites
  • Warranty/qualification about Word press not specified

Preferred

  • Familiar with Google Analytics or similar, knowledge of Word press web sites and SEO campaigns advantageous

Benefits

  • Free on-site parking
  • Continued professional development
  • Holidays will be calculated on start date
  • Employee Discount
  • Company pension
  • On-site parking

Marketing Assistant

A R Richards · Market Drayton, Telford and Wrekin, UK · On-site