Responsibilities

• Email Marketing: • Accurate proofing of emails, including newsletters and targeted campaigns. • Build marketing emails from templates in Pardot • Start to collaborate on copy with production. • Run segmentation rules and suppression lists.
• Social Media Marketing: • Create accurate content on Canva, using templates provided by the design team. • Post organic posts with correct tagging. • Be able to run paid social campaigns, sticking to your budget and monitoring leads sent to delegate sales team.
• Websites: • Build accurate websites using templates in Swoogo. • Be able to effectively build Jira requests, making sure information is accurate and succinct. • Develop an understanding of basic design principles and work within all brand guidelines
• Data requests: • Be able to autonomously create data requests for repeat events. • Collaborate with marketing lead to create data requests for new events.
• Product knowledge: • Develop a basic understanding of core audiences per brand. • Develop a basic understanding of ideal audience composition per brand. • Awareness of in the room targets. • Awareness of revenue targets. • Develop an understanding of our products, the legal market, and how our products serve our clients
• Marketing plans: • Maintain marketing plans. • Be able to build marketing plans from the templates with assistance from Mentor/ Manager.
• Event marketing: • Run campaigns with oversight and input from Mentor/ Manager • Be able to follow and update budgets, without overspending.
• Reporting: • Understand how to navigate Google Analytics and find basic statistics. • Pull basic reporting data from emails e.g. CTR, CTOR. • Collating and share feedback post-event

Requirements

• Working knowledge of all key Microsoft office programmes. Intermediate level knowledge of Excel and PowerPoint would be beneficial
• Strong interpersonal skills and ability to build relationships internally
• Strong written and verbal communication skills
• Good time management skills
• Adaptable and agile
• Good attention to detail

Benefits

• Eye care
• Employee Assistance Programme
• A day off for your birthday
• Pension (4% employer contribution and 4% employee contribution)
• Life assurance
• Cycle to work scheme
• Season ticket loan
• £350 annual wellbeing allowance to contribute to gym memberships or fitness classes
• Puregym access
• Perks at work platform access