Market Operations Manager

Newport, UK (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-functional growth and engagement for the Swedish iGaming audience by shaping player-focused content, campaigns, and loyalty initiatives across CRM, SEO, product, social, and AI teams to lift retention and community health.

  • Growth & Engagement: Drive cross-functional content operations and AI-assisted publishing to boost player activity and retention.
  • Content & Community: Build and coordinate campaigns, activations, and community initiatives across Telegram, Discord, Instagram, X, and Reddit.

Job Description

Responsibilities

  • Drive growth, engagement, and retention across the Swedish market brand
  • Create and coordinate engaging, player-focused content and campaigns
  • Support community growth across platforms including Telegram, Discord, Instagram, X/Twitter, and Reddit
  • Work closely with CRM, SEO, Product, Social, Commercial, and AI teams
  • Help optimise AI-assisted content and publishing workflows
  • Coordinate campaigns, activations, competitions, and engagement initiatives
  • Identify opportunities to improve player loyalty, interaction, and retention
  • Support creator, influencer, and community-driven collaborations
  • Ensure operational accuracy across content, offers, and promotions

Requirements

  • 5+ years of experience within the iGaming affiliate industry
  • Strong understanding of the Swedish market and player behaviour
  • Experience with content operations, audience growth, or affiliate brands
  • Strong interest in AI tools and AI-assisted workflows
  • Passion for digital communities, entertainment, and engagement
  • Strong organisational and communication skills
  • Proactive mindset with strong ownership mentality
  • Fluent English and Swedish

Preferred

  • CRM or retention marketing experience
  • Experience with creator ecosystems or social-first growth strategies
  • Familiarity with Telegram, Discord, Reddit, or community platforms
  • Interest in gamification, loyalty mechanics, and player psychology
Game Lounge logo

Game Lounge

Game Lounge was founded in 2011 to redefine affiliate marketing in iGaming and we’ve been setting the pace ever since. We’re a data-driven, multi-award-winning Casino Affiliate, building scalable platforms that connect players and iGaming brands through proprietary technology, precision targeting, and insight-led performance. Today, we operate 131 brands across 39 markets, delivering 10,500+ high-intent users daily to 350 partners worldwide. Our focus is simple: relevance, conversion, and sustainable growth. We design discovery tools and content ecosystems that cut through the noise and perform at scale. Every decision is tested, optimised, and backed by data.Powered by top talent and a culture built to move fast, we don’t follow the market. We shape it.

Founded in 2011
MLT
184 employees (65 in marketing)