Influencer Marketing & Social Media Executive – Beauty & Wellness Brand

Glasgow, UK (Hybrid)

Salary Not AvailableMid LevelPermanent

Posted 2 months ago

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Job Summary

Own the creator and influencer relationship engine for a premium wellness brand, shaping partnerships, content seeding, and social storytelling to boost brand awareness and engaged communities.

  • Influencer outreach: source, outreach, and manage creators across Instagram, TikTok, and YouTube.
  • Content & gifting: coordinate product seeding, track campaigns, and nurture creator relationships.
  • Campaign planning & reporting: support planning, monitor trends, and measure impact.

Job Description

Own the creator and influencer relationship engine for a premium wellness brand, shaping partnerships, content seeding, and social storytelling to boost brand awareness and engaged communities.

  • Influencer outreach: reach out to influencers and content creators on Instagram, TikTok, Youtube and email
  • Partnerships: build and manage influencer partnerships
  • Gifting campaigns: coordinate gifting campaigns and product seeding
  • Tracking & follow-ups: manage influencer spreadsheets, tracking, and follow-ups
  • UGC sourcing: help source UGC creators for paid and organic content
  • Social publishing support: assist with social media posting and scheduling
  • Trend monitoring: monitor social media trends and competitor activity
  • Creator relationships: build relationships with beauty, wellness, and lifestyle creators
  • Brand awareness: help grow brand awareness and online engagement
  • Campaign planning support: assist with campaign planning and reporting