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6 marketing jobs

iFIT logo
4 days ago

Manager, Influencer and Social

iFIT

Logan, UT (Remote)Full time$80K/yr – $95K/yr
Method Communications logo
3 weeks ago

Manager, Social & Influencer - B2B Tech

Method Communications

New York City, NY (Remote)Full time$75K/yr – $100K/yr
71 West logo
1 month ago

Manager, Influencers & Talent

71 West

USA (Remote)Full time$87K/yr – $100K/yr
Influential logo
3 months ago

Manager, Creator Management

Influential

Chicago, IL (Remote)Full time$80K/yr – $100K/yr
Cleo logo
4 months ago

Social Media - Influencer Manager

Cleo

New York, USA (Remote)Full time$90K/yr – $115K/yr
Publicis Media logo
4 months ago

Manager, Creator Strategy & Partnerships

Publicis Media

New York, USA (Remote)Full time$80K/yr – $100K/yr

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6 jobs
iFIT logo

Manager, Influencer and Social

iFIT

Logan, UT (Remote)

$80K/yr - $95K/yrIn-houseFull-timeManager6+ years exp.
4 days ago
Method Communications logo

Manager, Social & Influencer - B2B Tech

Method Communications

New York City, NY (Remote)

$75K/yr - $100K/yrAgencyFull-timeManager3+ years exp.
3 weeks ago
71 West logo

Manager, Influencers & Talent

71 West

USA (Remote)

$87K/yr - $100K/yrAgencyFull-timeManager5+ years exp.
1 month ago
Influential logo

Manager, Creator Management

Influential

Chicago, IL (Remote)

$80K/yr - $100K/yrAgencyFull-timeSenior level5+ years exp.
3 months ago
Cleo logo

Social Media - Influencer Manager

Cleo

New York, USA (Remote)

$90K/yr - $115K/yrIn-houseFull-timeMid level4+ years exp.
4 months ago
Publicis Media logo

Manager, Creator Strategy & Partnerships

Publicis Media

New York, USA (Remote)

$80K/yr - $100K/yrAgencyFull-timeManager5+ years exp.
4 months ago
iFIT logo
iFIT

Manager, Influencer and Social

Logan, UT (Remote)

$80K/yr – $95K/yrManager6+ years expFull time

Posted 4 days ago

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Job Summary

Own and execute the influencer and social strategy to drive subscription growth and engagement across iFIT hardware and apps, building a scalable creator ecosystem and partnering across Growth, Brand, Creative, Product, PR, CRM, and Analytics.

  • Drive creator-driven growth through campaigns, launches, and partnerships
  • Own measurement of reach, CAC, subscriptions, and ROI with cross-functional partners
  • Lead event and app campaigns to increase awareness and retention

Job Description

Responsibilities

  • Drive efficient subscription growth across iFIT Hardware and App Only by using creator and social programs to increase awareness, acquisition, engagement, and conversion — continuously optimizing investment based on performance and ROI.
  • Build social and creator experiences that strengthen engagement and retention, using authentic storytelling, community, and advocacy to deepen member connection with iFIT and support the broader goal of reducing churn.
  • Amplify priority go-to-market launches through creator and social, ensuring product, feature, content, partnership, international, and key Tailor launches show up with compelling stories that drive awareness, adoption, and engagement.
  • Build iFIT into a culturally relevant, differentiated brand through breakthrough creators, social storytelling, UGC, partnerships, and cultural moments, strengthening association with fitness, AI, personalization, and technology.
  • Build a high-performing creator and social engine that moves quickly from insight to execution, uses data to scale what works, and partners seamlessly across Growth, Brand, Creative, Product, PR, CRM, and Analytics.
  • Lead the influencer and social strategy for large events, leveraging creators, talent, social content, and cultural amplification to extend the event beyond the room and drive earned reach, awareness, and product interest.
  • Own the influencer and social strategy for the iFIT Personal Trainer app, translating business goals into culturally relevant campaigns that drive awareness, acquisition, and engagement.
  • Identify, negotiate, and manage partnerships across creators, influencers, talent, and brand advocates, from outreach and briefing through content development, launch, and optimization.
  • Develop breakthrough social and creator concepts around product launches, cultural moments, partnerships, and always-on storytelling.
  • Build and scale a creator ecosystem that generates authentic content, organic conversation, UGC, and measurable word-of-mouth growth.

Requirements

  • 6+ years of experience in influencer, creator, social, or growth marketing, ideally within a consumer brand, technology, fitness, wellness, or subscription business.
  • Proven experience building and executing creator and social campaigns that drive measurable business results, not just reach and engagement.
  • Strong knowledge of the creator ecosystem, social platforms, emerging trends, and paid and organic amplification strategies.
  • Experience managing creator partnerships end-to-end, including sourcing, negotiation, briefing, content development, approvals, and performance optimization.
  • Strategic and creative thinker who translates business objectives into ideas people want to watch, share, and talk about.
  • Builder's mindset — resourceful, hands-on, comfortable with ambiguity, and quick to move from strategy to execution.
  • Data-driven decision maker who uses social, creator, and performance insights to optimize strategy and investment.
  • Collaborative team player who thrives in fast-paced, cross-functional environments while operating autonomously.
  • Strong communicator and relationship builder who effectively influences stakeholders, creators, agencies, and partners.
  • Authorized to work in the United States without sponsorship.

Preferred

  • Experience growing a consumer mobile app or subscription business through influencer and social marketing.
  • Experience building creator programs or new social channels from 0 to 1 and scaling what works.
  • Experience connecting influencer and social activity to app installs, trials, subscriptions, CAC, or LTV.
  • Existing relationships across the fitness, wellness, lifestyle, sports, or entertainment creator ecosystem.
  • A strong instinct for internet culture and emerging trends, with a track record of identifying opportunities before they become mainstream.
iFIT logo

iFIT

3.1 Glassdoor

iFIT is a global health and fitness subscription technology company that provides unmatched fitness experiences and solutions to its growing community of six million engaged members across 120 countries. iFIT’s industry-leading brands – NordicTrack®, ProForm®, Weider, Freemotion®, and Sweat® – are powered by the iFIT-integrated health and fitness platform, which seamlessly connects the company’s proprietary software, experiential content, and interactive hardware. Based in Logan, Utah, with offices in Paris, Shanghai, Sydney, and Manchester, the company offers immersive, adaptive, personalized workout experiences for every fitness level and interest. iFIT delivers these patented interactive experiences through an extensive offering of live and on-demand workouts across the industry’s broadest range of connected fitness modalities. iFIT is a technology leader and pioneer in the health and fitness industry, with more than 400 issued and pending patents.

Founded in 1977
Logan, Utah, USA
1.5K employees (142 in marketing)
ifit.com
43% recommend to a friend
48% CEO approval

Salaries

Posted range

$80K/yr – $95K/yr

Taken straight from the job posting.

See all iFIT salaries

Marketing Team

Marketing Team Size
95 (6% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
$200M
Private Equity, 6 years ago

Funding History

  • Dec 2019
    Private Equity Round • $200M

Traffic Signals

Monthly Visitors
448.3K
Traffic Source Mix
Search
30.9%
Direct
60.5%
Referral
6.8%
Social
1%
Paid
0.5%

Headcount Trend

Current headcount: ~1.5K

Recent News

iFIT Partners with Flex to Bring HSA/FSA Payment Options to NordicTrack® and ProForm® Customers
Dec 20, 2024 • Business Wire
iFIT Appoints Andy Donkin Chief Customer Officer
Aug 25, 2022 • PRNewswire
iFIT Names Dale R. Gerard Chief Financial Officer
Jul 7, 2022 • PRNewswire
Peloton and iFit settle patent feud
May 16, 2022 • Engadget
Peloton, NordicTrack maker iFit settle all litigation
May 16, 2022 • Reuters
Peloton and NordicTrack owner iFit make peace over patent disputes
May 16, 2022 • The Verge
iFit withdraws IPO following postponement in October
Apr 6, 2022 • Marketwatch
IFIT Ruling May Give Future IP Damages Litigants A Workout
Mar 10, 2022 • Law360
Peloton Rival IFit’s Valuation Falls About 60% on Fundraise
Feb 28, 2022 • Yahoo Finance

Links

ifit.comLinkedInX (Twitter)Crunchbase