Influence Executive (Beauty)

London, UK (Hybrid)

Salary Not AvailableEntry Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own influencer strategy for beauty content, from creator recruitment to campaign execution and performance insights, with a strong emphasis on partnership-building and data-driven optimization.

  • Own end-to-end influencer programs: outreach, negotiation, content approval, and measurement to drive brand impact.
  • Collaborate with social teams to amplify paid and seed campaigns and fuel product launches with creator content.
  • Turn campaign data into actionable learnings to optimize future programs and demonstrate ROI.

Job Description

Responsibilities

  • Identify and recruit beauty influencers and content creators aligned with the brand’s image and values.
  • Manage end-to-end influencer campaigns — from outreach and negotiation to content approval and performance analysis.
  • Develop creative briefs and ensure influencer content aligns with brand messaging, tone, and visual guidelines.
  • Coordinate product seeding initiatives and track delivery, posting, and engagement results.
  • Maintain an influencer database and track campaign performance metrics (reach, engagement, conversions, ROI).
  • Collaborate with the social brand teams to amplify influencer paid and seeding campaigns.
  • Support product launches, events, and activations through influencer partnerships and user-generated content.
  • Monitor trends, competitor activities, and viral moments in the beauty and influencer space to inform strategy.
  • Cultivate long-term partnerships with top-tier and emerging beauty influencers.
  • Attend beauty industry events, influencer meet-ups and launches.

Requirements

  • 1-2 years of experience in influencer marketing, PR, or digital marketing (beauty industry preferred).
  • Strong understanding of social media platforms (Instagram, TikTok, YouTube, Pinterest) and beauty content trends.
  • Excellent communication, negotiation, and relationship-building skills.
  • Highly organized with strong project management and multitasking abilities.
  • Creative mindset with an eye for beauty aesthetics, content trends, and storytelling.
  • Proficiency with influencer management tools (e.g., Traackr) and social analytics platforms.
  • Passion for beauty, skincare, and cosmetics.
  • Familiarity with both mass-market and luxury beauty sectors.
  • Experience working with both paid and organic influencer programs.
  • Experience with influencer campaigns in beauty brands.

Preferred

  • Prior experience with luxury beauty brands
  • Established network of beauty influencers
  • Data-driven marketing mindset

Benefits

  • 25 days annual leave + 1 Volunteer Day
  • Bupa Healthcare
  • Enhanced Maternity, Adoption and Shared Parental Leave
  • We have a Flexible Working Model with core working hours: 10am – 4pm
  • A 1.5:1 Matching Pension Structure
  • Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
  • Season Ticket Loan and Cycle to Work Scheme
  • Life Assurance
  • Our ambition is to attract the very best diverse talent to Ogilvy, and to be the employer of choice in the UK.
  • We are an equal opportunity employer and we’re committed to creating an inclusive, welcoming environment for everyone who wants to work at Ogilvy.
Ogilvy UK logo

Ogilvy UK

3.7 Glassdoor

Ogilvy UK inspires brands and people to impact the world. Our iconic, culture-changing, value driving ideas have delivered sustained growth for clients since David Ogilvy founded the company in 1948. Ogilvy UK has businesses specialising in Advertising Brand & Content, PR Social & Influence, Consulting & Behavioural Science, Ogilvy One and Health. Not to mention our boutique agency New Commercial Arts. Each deliver world-class award-winning creative solutions for clients including Coca-Cola, Mondelez, Sainsbury’s, Lloyds Banking Group, F1, The Mayor of London and Samsung. We build on our legacy through our Borderless Creativity mantra - operating, innovating and creating at the intersection of our capabilities and talent. It is at this inflection point where the impact and magic lies. We call this borderless creativity. Ogilvy UK also has six incredible employee networks dedicated to Diversity, Equity and Inclusion - Roots, Rewired, Proud, Equals, MPower and Parents & Carers.

Founded in 1948
GBR
502 employees (152 in marketing)
74% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
348K
Monthly Google Ads Budget
$12
Traffic Source Mix
Search
46.1%
Direct
40.7%
Referral
8.2%
Social
4.1%
Paid
0.8%

Headcount Trend

Current headcount: ~502

Marketing Team

Marketing Team Size
84 (17% of company)

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