Responsibilities

• Lead and continually evolve addmustard’s paid media proposition, ensuring it remains commercially differentiated, innovative and focused on creating measurable business value for clients.
• Become a trusted strategic advisor to founders, CEOs, marketing leaders and investors, translating business goals, forecasts and growth ambitions into clear paid media strategies.
• Own the strategic direction and performance of paid media across the client portfolio, building a strong understanding of each client's products, audiences, commercial objectives and customer journey to ensure budgets, channel plans and optimisation priorities deliver measurable business outcomes.
• Lead, mentor and develop the paid media team, setting high standards for strategic thinking, campaign execution, communication, accountability and progression.
• Work closely with SEO, CRO, data, creative, brand, content and technology teams to deliver integrated growth strategies, ensuring paid media supports the full customer journey across both online and offline touchpoints.
• Drive the trading and performance of client products across paid media, understanding the nuances of different product types, audience behaviours and buying journeys to shape strategy, optimisation and innovation across platforms.
• Lead paid media audits, proposals, pitches and senior client presentations, identifying opportunities to win new business, grow existing accounts and strengthen addmustard’s commercial performance.
• Establish and maintain robust processes, quality standards, forecasting and reporting across all paid media delivery, ensuring strategies are translated into consistently excellent work.
• Contribute actively to addmustard’s leadership team, helping shape agency priorities, develop the wider Performance proposition and improve how teams collaborate to deliver exceptional client outcomes.

Benefits

• Open, accessible leadership genuinely invested in your development and success.
• Flexible hybrid working between home, Brighton and Soho.
• Unlimited holiday (used responsibly).
• £500 personal training budget every six months.
• Pension scheme, gym membership and Ride to Work scheme.
• A supportive, ambitious team that continually pushes each other to produce exceptional work.