Responsibilities

• Build and own the Powdermills brand across all touchpoints including PR, partnerships, collateral, and guest communications.
• Own the annual marketing plan and budget, launch plans for new assets, and a direct-to-consumer CRM strategy to reduce OTA reliance.
• Lead a small marketing team while managing agencies, content creation, site and guest journey optimization, and partnerships.

Requirements

• Minimum 5 years marketing experience in a relevant hospitality sector.
• Able to prioritise and handle multiple projects; strong collaboration and stakeholder management.
• Effective communicator with experience in SEO & PPC, building engaged consumer audiences via organic content and paid ads.
• Agency management experience with demonstrable results; people management and internal reporting experience.
• Commercial, numerate, and analytical with attention to detail; ability to convert insights into action.
• Willing to travel within reasonable distance to Powdermills or relocate.

Preferred

• An interest in food and drink trends; experience with hospitality tech platforms such as Muse, Revinate or related CRM systems.