Responsibilities

• Lead: Marketing — own brand, product marketing, demand generation, and content strategy. Drive campaigns that build awareness and generate inbound pipelines.
• Sales — lead the BDM and SDR function. Own the full sales cycle from outbound prospecting to qualified pipeline. Define the sales playbook, qualification criteria, and deal process.
• Partnerships — identify, activate, and manage strategic channel and technology partnerships. Build co-sell and referral programmes. Own relationships with integration partners, resellers, and ecosystem players relevant to the AI/knowledge management space.
• Customer Experience — ensure a best-in-class onboarding, retention, and expansion motion. Use customer insight to feed back into product and positioning. Own NPS and renewal metrics.
• Define and execute the end-to-end GTM strategy for Cortextual
• Translate company growth goals into quarterly plans across all four teams
• Align GTM tightly with Product and the Managing Director
• Own OKRs and KPIs across pipeline, partner revenue, and customer retention
• Build scalable processes, playbooks, and tooling to support team growth
• Manage headcount planning, hiring, and performance across all direct reports

Requirements

• 5+ years in GTM, growth, or commercial leadership — ideally in B2B SaaS, AI tools, or knowledge management
• Proven track record leading multi-functional revenue teams (marketing, sales, partnerships, or CX)
• Experience building GTM from early stage — you\'ve written the first playbook, not just inherited one
• Track record of closing or enabling deals in SME or mid-market
• Skills: Strong GTM strategy combined with hands-on execution capability
• Fluency in demand generation, sales process, and partner ecosystem development
• Data-literate — comfortable with pipeline metrics, attribution, and CRM reporting
• Excellent communicator and stakeholder manager
• Strong hiring instincts and leadership
• Mindset: Builder — energized by ambiguity and creating structure from scratch

Benefits

• Dynamic and interesting work in an early-stage, funded startup
• Ability to influence the next stages of our growth
• Experience working in the ever-changing world of fintech
• Opportunities for professional and personal growth
• Additional employee benefits