Responsibilities

• Leading and executing growth strategies across the entire customer lifecycle.
• Overseeing experimentation, growth marketing campaigns, and funnel optimization to drive user acquisition, activation, and retention.
• Designing and running growth experiments, owning performance metrics, collaborating with product and engineering to improve conversion, and working closely with sales and business development to scale revenue.
• Analyzing data to identify new opportunities, refine positioning and messaging, and managing budgets across paid and organic channels.
• Building and mentoring a small growth-focused team, ensuring alignment with company objectives and a strong test-and-learn culture.

Requirements

• Proven experience in Growth Marketing and Growth Hacking, including designing experiments, optimizing funnels, and managing multi-channel campaigns.
• Strong expertise in Customer Acquisition across paid, organic, and partnership channels, with a track record of improving CAC and LTV.
• Demonstrated ability in Sales and Business Development to support revenue growth, build strategic partnerships, and collaborate with commercial teams.
• Data-driven mindset, with proficiency in analytics tools, A/B testing, cohort analysis, and translating insights into action.
• Experience in leading or managing growth teams in a startup or product-led environment, ideally in B2C or prosumer SaaS.
• Excellent communication, collaboration, and stakeholder management skills, with the ability to work cross-functionally with product, engineering, and marketing.
• Comfort with hands-on execution as well as strategic planning; ability to operate in a fast-paced, evolving environment.
• Bachelor’s degree in Business, Marketing, Economics, or a related field, or equivalent practical experience.