Responsibilities

• Actively write, conceptualise, and oversee medical copywriting and creative work across a broad range of media (concepts, websites, animations, social media, gamification, etc.).
• Transform complex science into clear, persuasive, and award-winning creative storytelling that benchmarks against international standards
• Actively contribute to and lead brainstorms based on client briefs, ensuring a deep understanding of brand and customer experience (Cx) strategy.
• Optimize and evolve network approaches to content generation, embracing modular content, AI, and emerging tech to balance high-impact creativity with production efficiency.
• Manage, nurture, and support the day-to-day running of the medical copywriting team.
• Support the booking, scheduling, and distribution of the content team, managing direct reports, freelance support, and external suppliers.
• Build strong, trusted relationships with clients, guiding them through the complexities of creative concepting, output development, and production.
• Identify, unlock, and pitch new creative opportunities for existing and prospective clients, participating actively in new business pitches.
• Ensure all creative ideas and executions align with commercial forecasts, remain realistic to client budgets, and comply with agency financial policies.
• Serve as a core member of the management team representing the creative content function, collaborating closely with Client Service, Medical, Digital, and Strategy Leads.