Growth Marketing Lead

London, UK (Hybrid)

Salary Not AvailableSenior Level

Posted 8 days ago

Job Summary

Own and scale growth marketing as the primary driver of qualified pipeline and revenue, leading strategy, experimentation, and multi-channel activation.

  • Own growth strategy and experiments
  • Coordinate with sales on SQL and personas
  • Leverage AI/automation to accelerate velocity

Job Description

Responsibilities

  • Our existing growth channels that work
  • Develop and execute a growth strategy directly tied to qualified pipeline and revenue.
  • Optimize outbound operations: account selection, data enrichment, multi-channel sequencing, and messaging.
  • Establish a structured campaign testing rhythm that preserves our finite audience list.
  • Partner with sales to refine SQL definitions, review deal feedback, and tighten buyer personas.
  • Tailor value propositions for distinct stakeholders (e.g., C-level vs. affiliate managers).
  • Test and scale demand channels (LinkedIn ads, webinars, event leverage).
  • Manage marketing budget, measure CAC/ROI, and create high-converting campaign assets end-to-end.
  • Leverage AI and automation to scale production and insights without sacrificing quality.

Requirements

  • Proven track record in B2B SaaS growth or demand generation, ideally in high-growth startup environments.
  • Demonstrated success driving qualified pipeline and revenue, not just top-of-funnel metrics.
  • Hands-on expertise running experiments across ad campaigns.
  • Hands-on expertise with modern outbound stacks and scaling outbound campaigns
  • Strong positioning, and offer-creation skills tailored to multi-stakeholder deals.
  • Ability to run full-funnel experiments across multiple channels independently.
  • Absolute fluency with AI/automation workflows to accelerate operational velocity.

Benefits

  • Package: Genuinely competitive with meaningful early-stage EMI share options
  • Holiday: 28 days holiday, plus bank holidays
  • Work From Anywhere: 1-week Work From Anywhere allowance
  • Pension Scheme and L&D Budget
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Fractional Talent

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
713

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31
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Growth Marketing Lead

Fractional Talent · London, UK · Hybrid