Director of Communications
Project Yananai
UK (Remote)
In-housePart-timeDirector/executive
1 day ago
Fractional Marketing & Communications Lead (maternity cover)
London, UK (Remote)
£60K/yr – £85K/yrSenior Level8+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the strategic marketing function for climate finance and sustainable development advisory, aligning market positioning, client journey, and cross-channel campaigns with BD and senior leadership. Shape inbound discovery, thought leadership, and brand momentum to drive multi-national impact.
- Growth Strategy: Translate complex business models into revenue-focused marketing strategy and align with BD leadership.
- Client Experience and Demand: Map client journey, optimize targeting, and drive inbound with SEO and discoverability.
- Thought Leadership and Brand Momentum: Lead cross-team B2B campaigns across Consulting, Bid, and HR to build brand momentum and reputation.
Job Description
Responsibilities
- Commercial strategy and positioning: Translate complex business models into a highly targeted, revenue-focused marketing strategy.
- Client experience and journey: Champion the customer experience, mapping the client journey to ensure targeting is precise, highly relevant, and engaging for our specific client base.
- Inbound marketing and discoverability: Guide the team to ensure our website and other digital assets drive inbound business. Implement robust SEO and discoverability strategies so that our business is easily found by prospective clients.
- Thought leadership and brand momentum: Lead exceptional thought-leadership initiatives. Orchestrate and support multi-channel B2B strategic campaigns across the organisation - specifically from the Consulting, Bid and HR teams. Manage our brand reputation through high-quality strategic campaigns.
- Business development alignment: Act as a core advocate for strategic marketing input in business development actively collaborating with the Managing director and Senior management team to complete the Marketing plans for 2026 / 2027.
- Team leadership and execution: Guide, brief and mentor our internal Marketing & Communications team who will report to you directly, though you will not be directly responsible for the day-to-day tactical execution. Lead the weekly Marketing & Communications meetings, one-to-ones, and participate in the Senior management team weekly meetings and strategy sessions. Blend high-level strategic orchestration with hands-on execution such as new and existing strategic campaigns, driving brand momentum to ensure ideas are brought to life in a fast-paced global environment.
E Co.
For over 25 years, our consultants have been supporting and guiding our clients to achieve low-carbon climate-resilient development. We do this through catalysing systemic transformation, helping establish strong foundations for impact. By speaking the language of many (through our technical, financial, cultural and local understanding), we work with agility to align with our clients, and at the interplay of finance and the wider context.We assess contexts and baselines, design strategies and frameworks, develop policies, programmes and projects and unlock finance for public and private sector clients, seeking to deliver low-carbon climate-resilient and sustainable growth. We lower risk, increase predictability and design for impact. Through a holistic understanding and deep experience working with climate funds, our 99% success rate in unlocking climate finance has led to our direct support for the successful mobilisation of over USD 5.6 billion of climate finance from global climate funds, including the GCF, GEF and Adaptation Fund.Our work has enabled us to collaborate with local governments around the world, where we’ve supported NDC alignment and implementation, policy development, capacity building, and other national to subnational priorities. Through this work, we’ve supported several government entities including: Ministry of Environment Armenia, Ministry of Finance Serbia, Ministry of Local Government Bangladesh, Ministry of Finance and Public Credit of Finance (SHCP) Mexico, Ministry of Agriculture and Rural Development (SADER) Mexico, Ministry of Agriculture Croatia.To support our country-driven, locally-led approach, we design and deliver bespoke training and capacity-building courses worldwide, for public and private sector institutions, with an aim to further global skills and understanding of international finance mechanisms and how to access them – specifically the Green Climate Fund (GCF).
