Responsibilities

• Assist in building, formatting, and scheduling marketing emails using our email platform (HubSpot)
• Support the writing and editing of email copy, ensuring consistency with brand tone of voice
• Proofread and QA all campaigns before send to reduce errors and maintain quality as volume increases
• Help manage and organise the email content calendar across our portfolio of brands/events
• Support the set-up and tracking of A/B tests (subject lines, content, send times, CTAs, etc.)
• Help compile post-campaign performance reports and surface key insights
• Assist in identifying trends in open rates, click-throughs, and conversions
• Support the build-out of more refined audience segments (e.g. new vs. returning contacts, event attendance history, pipeline stage)
• Help create more personalised email journeys — for example, tailoring Summit content for Award attendees and vice versa
• Assist in using behavioural and engagement data to inform targeting decisions

Requirements

• Experience or a strong interest in email marketing, digital marketing, or a related field
• Excellent attention to detail — you take pride in getting things right
• Strong written communication skills and a good eye for copy and formatting
• Comfortable working with data and keen to learn how to interpret campaign metrics
• A proactive, organised approach with the ability to manage multiple tasks and deadlines
• Genuine enthusiasm for testing, learning, and improving how things are done

Preferred

• Familiarity with HubSpot, our email marketing/ESP platform
• Basic understanding of HTML/email formatting
• Experience with segmentation, automation, or CRM tools
• An interest in events, B2B marketing, or the wider industry we operate in